With yesterday’s announcement that Amazon Appstore has launched in Europe, game developers using a Flash technology workflow will be able to deliver even more apps to more customers worldwide. We’ve previously highlighted how developers can use Adobe AIR to deliver apps to the Kindle Fire, and as of today, those developers can deliver localized versions of their apps to the UK, France, Germany, Italy, and Spain.
The expansion of the Amazon Appstore presents a great opportunity for developers to monetize their apps, and a number of games profiled on the Adobe Gaming site have seen some success there, including Machinarium and Spaced Away. Amazon’s growing audience now includes over 180 Million active customer accounts with 97 Million monthly unique visitors. AIR developers can use the Amazon Mobile App Distribution Program to target millions of customers on Amazon and Kindle Fire, and apps are marketed to customers on Amazon marketplaces, Kindle Fire, Android phones and tablets, and through social media channels like Facebook and Twitter.
If you’d like to find out more about how to deliver your apps to the Amazon Appstore, both in North America and Europe, check out the Amazon developer resources.
Adobe and Intel today announced plans to enable developers to distribute and monetize Adobe AIR applications and games. Developers can use Adobe’s new distribution service, code-named Melrose, to place their apps on the Intel AppUp Center. AppUp currently targets netbooks and consumer laptops, with plans to extend AppUp support to additional devices.
Melrose can help developers:
Reach millions of consumers with free or paid apps on multiple stores
Make money through paid apps
Simplify the publishing process
Streamline application management
Here is a screen shot on how an AIR app is listed on the Intel AppUp Center using Melrose. To start using Melrose, visit Adobe Labs.
Using the new Adobe application distribution platform beta, code named “Melrose,”
Steve Jobs (via TechCrunch): Intermediate layers between the platform and the developer ultimately produces sub-standard apps and hinders the progress of the platform.
That’s the first thing I read this morning… I agree with Greg Slepak (CEO of TaoEffect) who wrote:
Crappy developers will make crappy apps regardless of how many layers there are.
That doesn’t mean that [...]