Seriously – ARE You Smarter than a Flash Evangelist?

As you may have read in a blog post last week from Ben Forta on the MAX blog, on Day 2 of this year’s MAX, on the community pavilion stage, we’ll be hosting a game show that pits 4 experts from the greater Flash community against 4 Adobe Flash evangelists. We’re calling the game “Are You Smarter than a Flash Evangelist?” and right now we’re taking your questions (and answers) to make this a quality, “infotaining” event. Got a Q/A that will flummox our contestants? Send it to us: fye@adobe.com. Can be multiple choice, single answer, techy or not so techy. The more the better.

SO WHEN IS THE GAME?
Tues Oct 26 at 4.30pm PT – MAX Pavilion stage, LACC

WHO IS PLAYING?
The Adobe team: Lee Brimelow, Ryan Stewart, Michael Chaize and Serge Jespers
The Community team: Stacey Mulcahy, Chuck Freedman, Elad Elrom and Jesse Freeman – aka The Flash Bum

WHAT’S THE ACTUAL GAME?
4 rounds of questions – the 4th round will be Family Feud style survey question which we’ll also want your input on, stay tuned for a link! – and then a final Lightning Round of Q/As.

WHAT WILL THEY WIN?
A mug. Probably a beer. Lots of bragging rights.

WHAT DO I DO NEXT?
Besides emailing us Q/A’s to fye@adobe.com… Join us at MAX 2010. Here’s how to convince your boss. Already convinced? Here’s where to register for MAX.

Available Flex 4 Books

Often books are used as a measure of success for a technology platform. For instance, O’Reilly used to publish a bi-yearly report on the state of the technology book market. (They may still, though I can’t find one more recent than last year.)

And since today I received an email letting me know that a new book called “Effortless Flex 4 Development” was released (written by Larry Ullman, a well known author of many technology books), I decided to check Amazon to see how many Flex 4 books have been released.

A quick search for “flex 4” yielded 18 results for published and soon to be published books on Flex 4, plus one curiously titled “Handbook of School-Gymnastics of the Swedish System” (Note to Amazon: you may want to work on your search algorithm.)

The highest rated book is from Adobe: Adobe Flex 4: Training from the Source, Volume 1. The second highest is the Flex 4 Cookbook: Real-world recipes for developing Rich Internet Applications (Oreilly Cookbooks), based on recipies from the Adobe Developer Connection Cookbook site. Either of them would be great books for someone looking to come up to speed on Flex development.

There are 67 books available for Flex 3, which has been out for about 2 1/2 years. Flex 4 books are already nearly 1/3 of the way to that total, only 6 months into release.

Available Flex 4 Books

Often books are used as a measure of success for a technology platform. For instance, O’Reilly used to publish a bi-yearly report on the state of the technology book market. (They may still, though I can’t find one more recent than last year.)

And since today I received an email letting me know that a new book called “Effortless Flex 4 Development” was released (written by Larry Ullman, a well known author of many technology books), I decided to check Amazon to see how many Flex 4 books have been released.

A quick search for “flex 4” yielded 18 results for published and soon to be published books on Flex 4, plus one curiously titled “Handbook of School-Gymnastics of the Swedish System” (Note to Amazon: you may want to work on your search algorithm.)

The highest rated book is from Adobe: Adobe Flex 4: Training from the Source, Volume 1. The second highest is the Flex 4 Cookbook: Real-world recipes for developing Rich Internet Applications (Oreilly Cookbooks), based on recipies from the Adobe Developer Connection Cookbook site. Either of them would be great books for someone looking to come up to speed on Flex development.

There are 67 books available for Flex 3, which has been out for about 2 1/2 years. Flex 4 books are already nearly 1/3 of the way to that total, only 6 months into release.

Flash Platform Evangelism Kit – now available

Greetings.

I’d like to thank all of you who contacted me through this blog and off line to discuss your points of view on this kit. Your input directly influenced the content and I’m working on the other areas in which you expressed need, so consider this kit the first rev of more revs to come.

kit_marquee_700x329.jpg

Description of the Kit:
The Adobe Flash Platform Evangelism Kit explains the business problems rich Internet applications solve and how the Adobe® Flash® Platform is ideal for building rich Internet applications and content. The kit shows how the Flash Platform fits in existing Enterprise technology stacks and common use cases and customers within the Enterprise. The kit also provides key points that address common questions raised by executives, technology decision makers, and customers. Areas covered include the business case for rich Internet applications, why the Flash Platform is the leading solution, common use cases, customer case studies, facts, statistics and industry points, and more.

Target audience for this content:
The target is to equip developers and anyone else who needs help pitching the platform to customers and technology decision makers.

You can download the kit here

Please keep me posted if this content is helpful or not and how.

Cheers,

Kristen

Flash Platform Evangelism Kit – now available

Greetings.

I’d like to thank all of you who contacted me through this blog and off line to discuss your points of view on this kit. Your input directly influenced the content and I’m working on the other areas in which you expressed need, so consider this kit the first rev of more revs to come.

kit_marquee_700x329.jpg

Description of the Kit:
The Adobe Flash Platform Evangelism Kit explains the business problems rich Internet applications solve and how the Adobe® Flash® Platform is ideal for building rich Internet applications and content. The kit shows how the Flash Platform fits in existing Enterprise technology stacks and common use cases and customers within the Enterprise. The kit also provides key points that address common questions raised by executives, technology decision makers, and customers. Areas covered include the business case for rich Internet applications, why the Flash Platform is the leading solution, common use cases, customer case studies, facts, statistics and industry points, and more.

Target audience for this content:
The target is to equip developers and anyone else who needs help pitching the platform to customers and technology decision makers.

You can download the kit here

Please keep me posted if this content is helpful or not and how.

Cheers,

Kristen

Help us improve Adobe AIR

In partnership with the team behind Adobe Labs, we are pleased to announce the launch of a new website designed to let our community help us improve Adobe AIR. The website, Adobe Ideas, allows you to submit ideas on how to improve AIR as well as vote and comment on existing ideas from others in the community. As you submit ideas, please be as specific as you can with your description, and let us know the problems you are trying to solve. In addition, our team will be using this website to communicate features that are actively in development.

Though we only launched this new website just a few days ago, we are already seeing a significant amount of traffic. We’re energized by the response so far and look forward to seeing your suggestions on Adobe Ideas!

Rob Christensen
Sr. Product Manager, Adobe AIR

Contest for improving US government websites

Use your programming skills and web design know-how to help the US government improve its websites!

Adobe is a platinum sponsor for a contest called Design for America. The goal of the contest is to show government agencies better ways to present information to the public. Winners get cash awards and will have their entries showcased at the Gov 2.0 Expo in May in Washington, DC.

For details, visit this site:

http://blogs.adobe.com/adobeingovernment/2010/03/design_for_america.html

Flex/Flash Evangelism Kit

Greetings! I’ve recently joined the Flex Product Marketing team after years working on ColdFusion, and before that was actually on the Flex 1.0 team when we still called it Royale. Something that we’ve heard from you guys is that you need help championing Flex and Flash Builder to your customers or even within your own organizations. I’m now working to put materials together that can help you in these endeavors. We’re looking to have things like proof points, presentation materials, and other assets that can help you evangelize Flex in whatever form may be best for you. I’m therefore looking for feedback on the kinds of things that you’d like to see. Some ideas that we’re considering are: a product roadmap, examples of ROI and business justification, competitive comparisons, customer success stories, architecture slides and whitepapers, etc. There is a lot of material we could provide, and we’ll likely not have it all ready at once, so this will be an ongoing process. But in the meantime, please send your ideas on what would be most helpful as we begin getting Flex 4 out the door.
Feel free to respond in comments or if you’d feel more comfortable sharing your feedback directly I can be reached at kwebb AT adobe DOT com.

Cheers,
Kristen

Flex/Flash Evangelism Kit

Greetings! I’ve recently joined the Flex Product Marketing team after years working on ColdFusion, and before that was actually on the Flex 1.0 team when we still called it Royale. Something that we’ve heard from you guys is that you need help championing Flex and Flash Builder to your customers or even within your own organizations. I’m now working to put materials together that can help you in these endeavors. We’re looking to have things like proof points, presentation materials, and other assets that can help you evangelize Flex in whatever form may be best for you. I’m therefore looking for feedback on the kinds of things that you’d like to see. Some ideas that we’re considering are: a product roadmap, examples of ROI and business justification, competitive comparisons, customer success stories, architecture slides and whitepapers, etc. There is a lot of material we could provide, and we’ll likely not have it all ready at once, so this will be an ongoing process. But in the meantime, please send your ideas on what would be most helpful as we begin getting Flex 4 out the door.
Feel free to respond in comments or if you’d feel more comfortable sharing your feedback directly I can be reached at kwebb AT adobe DOT com.

Cheers,
Kristen

Help improve Flash Player 10.1 and AIR 2.0

Adobe engineering is headed into the final stretch of development of Flash Player 10.1 and AIR 2.0. We need community help to identify quality issues with your deployed and in-development content. While both Flash and AIR are tested extensively internally, every beta we receive valuable feedback from the Flash community and beyond.
Here is how you can get involved:

Download and [...]