CES: TV Everywhere Becoming a Reality in 2013

As we embark on a new year, we’re excited to see more and more “TV Everywhere” experiences coming online. With Adobe Pass, our Emmy Engineering award-winning authentication service and a key component of Adobe‘s Project Primetime, we are working closely with our partners to make it easier for millions of consumers to access their pay TV content across devices.

Adobe Pass is now supported by more than 150 pay TV operators covering nearly 98 percent of all pay TV households in the U.S. Given the current adoption rate, we anticipate all major TV shows will be available through a TV Everywhere experience in the next two years.

We’re thrilled that A+E Networks just launched its first iPad apps, powered by Adobe Pass, for three of its networks: A&E, HISTORY and Lifetime. These three networks bring to iPad users their broadcast content, including popular TV shows like Storage Wars (A&E), Pawn Stars (HISTORY) and Project Runway (Lifetime). Additionally, Comcast customers can access exclusive content across all three apps. With three new A+E apps now live, more than 55 sites and mobile apps are now powered by Adobe’s authentication service. TV programmers working with Adobe include NBC, Fox, Disney, ESPN, Cartoon Network, MTV, TNT, CNN, Scripps, Pac12, NFL Network, The Hallmark Channel, Univision, and many others.

We’re excited about the pipeline of new TV Everywhere apps coming online in 2013 – bringing consumers a digital living room experience on the go. Stay tuned for some major updates between now and The NAB Show.

Lifetime HISTORY A&E

Adobe Pass and TV Everywhere Live From The Emmys

Adobe accepted an Emmy Engineering Plaque for its Adobe Pass TV Everywhere technology tonight at the 64th Primetime Emmy Engineering Awards in LA. This award recognizes Adobe’s outstanding engineering achievements in the advancement of TV Everywhere across the industry.

Adobe’s Joel Huff and Todd Greenbaum celebrate at the Emmy Awards with Mike Wise from Turner Broadcasting.

In addition to this win, we are excited to announce that Starz, Encore and Movieplex are the latest partners to use Adobe Pass. More than 25 top TV programmers now deliver pay-TV content through 45 sites and apps across connected devices using Adobe’s authentication service. Check out the video below, which was shown at the award ceremony tonight. Thanks to our friends at Turner and CNN, for showing your support!