by Dave Dickson
Updated: April 22, 2011 to correctly state that all content – regardless of entitlement or subscription mechanism – is delivered by Distribution Service of Digital Publishing Suite (Adobe servers).
Late last week, we released another update to the Viewer Builder Service, which allows publishers to create a custom-branded instance of Content Viewer that renders interactive publishing content in the .folio format. Viewer Builder also integrates all appropriate certificate signings so publishers can submit digital publications to the Apple App Store (and start monetizing content)! The new options in Viewer Builder give publishers a huge leap forward in monetizing publications through subscription models – key to sustaining recurring revenue streams for media publishers.
In this latest update, the Viewer Builder Service allows publishers to create branded apps that support subscription and direct entitlement payment models. In total, Viewer Builder enables publishers to choose from five different options in creating a publisher-branded viewer.
- Single-folio – allows readers to view a built-in single .folio file, which is combined with the viewer into one application and hosted via the app store.
- Multi-folio (Adobe hosted) – allows readers to browse a content library and download .folio files that are hosted on Adobe servers through the Distribution Service of Digital Publishing Suite.
- Entitlement – allows Enterprise Edition publishers to create a multi-folio viewer and deliver files that are hosted on Adobe servers through the Distribution Service of Digital Publishing Suite. Readers can pay for the content through a publisher’s own subscription payment system. This allows publishers to bundle digital publications with a print subscription, for example, because Content Viewer authenticates a reader against a publisher’s own subscription payment server to provision access to the digital publication.
- Entitlement with iOS Subscription – allows Enterprise Edition publishers to create a multi-folio viewer and deliver files that are hosted on Adobe servers through the Distribution Service of Digital Publishing Suite. Readers can pay for the content either through Apple subscriptions or through a publisher’s own subscription payment system.
- iOS Subscription – allows publishers to create a multi-folio viewer that downloads content from the Distribution Service of Digital Publishing Suite (Adobe servers). Readers can pay for the content through the Apple subscription service.
I’ve created a chart below that outlines the range of flexible options Viewer Builder provides.
|Access only a single piece of content||Access a library of content||Initial app purchase via Apple||In-app purchase via Apple||Subscription purchase via publisher||Subscription purchase via Apple|
|Entitlement with iOS Subscription||X||X||X|
In addition, the latest update to Viewer Builder includes the following features:
- PDF zoom support – If you create a .folio file with the Drop 10 toolset or later, you can enable PDF zooming. This option allows users to pinch and zoom non-interactive pages.
- Folio download improvements – With the Drop 11 Content Viewer the download speed on iPad has doubled. In addition, your readers can read one .folio file while downloading another.
Access the latest update to Viewer Builder from the Digital Publishing Suite prerelease program.