March 23, 2012
By Paul Betlem, Senior Director of Engineering, Digital Publishing
With Friday’s launch of the new iPad and its stunning retina display, the future of Digital Publishing Suite has gotten even brighter. This hardware sets an incredibly high bar for delivering an immersive, high fidelity user experience with digital media. The new iPad features an unmatched resolution of 2,048 x 1,536 with a dense 264 pixels per inch for its 9.5 inch screen. In short, these specifications translate to text that is incredibly crisp and images with amazing detail. Upon interacting with the content, Digital Publishing Suite takes full advantage of the new processing power under the hood by offering a highly responsive and smooth experience.
The Digital Publishing Suite team has been hard at work enhancing the technology to ensure it takes full advantage of the new iPad. In this case, we added a number of improvements and optimizations to fully leverage the new hardware. Here are a few examples. We added a new set of high-resolution graphical assets to the viewer application’s user interface so that it has a clean look and feel alongside new HD content. We also made content authoring improvements to ensure that the automatically generated previews and thumbnails in the folio leverage high-resolution versions to match the content. As an example, the generated image assets in the interactive overlays will now match the resolution of the source content. A third area of investment was ensuring that the content with the correct target resolution is seamlessly delivered to the end-user based on the tablet’s hardware capabilities. As you can see, our primary focus was to make sure that all aspects of the experience with your digital content match the high expectations on a retina-based device.
To ensure that Digital Publishing Suite was ready for primetime with the launch of the new iPad, we had the opportunity to partner with our largest customer, Conde Nast. Conde Nast has a long history of collaborating with the Digital Publishing Suite team to help them deliver innovative digital experiences for their customers. This case was no different given their desire to offer a high definition version of their April issue of Vogue on the same day as hardware availability. If you haven’t had an opportunity to check out this issue, I encourage you to do so. The text is absolutely pristine and delightful to read as its not pixel-based. I’ve also found that the high res images are so detailed, you can actually get a sense for the feel of the materials and fabrics just by looking at them. It’s an impressive example of things to come.
Finally, I’d like to share a few tips and tricks as you begin creating high definition content for the new iPad. First, you’ll need to upgrade your viewer app to v19 to enable support for the retina display. Second, we recommend you leverage PDF as the target format for your articles. PDF offers the benefits of content fidelity and reasonable file size for high-def content as it’s based on vector graphics. Third, be sure to leverage renditions for your multi-folio apps. The Digital Publishing Suite content viewer will automatically download the rendition that is optimized for a given device. One final tip – be sure to use the same publish date for both your high res and standard res versions of your folios. If you’d like more detail, please read the “New iPad, New Digital Publishing Suite workflows” best practices document created by Colin Fleming, Digital Publishing Suite Evangelist
I hope you’re as excited as we are about the new opportunities to deliver the next generation of digital media experiences with DPS.