May 22, 2012
Last week in New York City, Adobe gathered with executives in the publishing industry to showcase some of the most exciting new features in Digital Publishing Suite: Content Viewer for iPhone, social sharing, and font licensing. Here is a wrap-up of the latest features Digital Publishing Suite. Colin Fleming summarizes these features in his latest videos on new sharing features, new viewer features, new design features, and new production features, . You can also check out Bob Bringhurst’s Digital Publishing help site to learn how to set up each of the features.
Publish Your Apps to the iPhone!
With the launch of adaptive layout in InDesign CS6, it is even easier to publish to multiple devices. Content Viewer is now enabled for iPhone and iPod devices, allowing publishers to build apps for the 100 million iPhone and iPod owners. You will need to create separate renditions for iPhone 3GS (480×320 px) and iPhone 4/4S (960×640 px). Upload icons and splash screens in Viewer Builder. The same features available for iPad will be available for iPhone devices, excluding bookmarking and auto-archiving, which will be made available in future releases. Check out Colin Fleming’s guidelines for iPhone on the Adobe Digital Publishing Suite Developer Center.
Social sharing is integral to a strong word-of-mouth marketing strategy and Digital Publishing Suite has a sleek new tool for social sharing. Today, when your readers want to recommend articles via Facebook, Twitter or email, they can share the article with their friends. The Facebook or Twitter interface opens up within the app, allowing the reader to post the article without leaving the app. When friends click on the article, it will do one of three things, depending on the friend’s device and rights to content:
1) If the friend tries to open the article on a tablet and does have the app, the article will open inside the app
2) If the friend tries to open the article on a tablet and does not have the app, then the reader is prompted to download the article in the iTunes store or Android marketplace
3) If the friend tries to open the article on a tablet and is does not have the app but is entitled to the content, then the folio will automatically start download, bypassing the library and prioritizing download of the shared article
Not everybody has a tablet, and you still want your fans to promote your content through social media and email. Now, when one of your readers shares an article, others can view the article on the internet. The web viewer looks identical to the tablet view, and still contains most of the interactive features that the tablet version contains. For example, after reading the shared article, the reader can browse through other articles available on the web viewer, as shown in the image above.
Although the web viewer behaves very similar to the tablet versions, there are a few exceptions to be aware of:
- Web view is not available on tablet device. If the reader is consuming content on a tablet device, social sharing will try to download the app and open the article within the app.
- All articles will not automatically be shared via social channels. The publisher needs to designate shareable articles in Folio Producer.
- Interactive features not included are panorama, pan only, and nested overlays.
Once you have created prospects through social sharing, you can create a paywall and entice new readers to purchase your publication. Within Viewer Builder, publishers can designate the number of articles that the reader views before she is asked to purchase the publication. In addition, publishers can specify that some of the articles are never available for free.
Paywall in Digital Publishing Suite Web View
Extended Font Embedding Rights
Typography is endemic to design. We’re happy to announce that DPS customers using the Adobe Type Library can embed a robust subset of fonts in the .folio file format — including in PDF and HTML formats — with no additional per-use fees. This new licensing allows publishers to have crisp and clear typography in retina devices like the new iPad, enables selectable live text in magazines, and drives down file sizes through the use of PDF and HTML.
Customize Table of Contents
Up until now, all articles would appear in the Table of Contents (TOC) and advertisements would remain hidden. Today, you can designate which articles should appear in the TOC when setting up properties in Folio Builder. Not only can you designate an article as “Advertisement,” but you can also toggle, “Hide from TOC.” The default for “Advertisement” is “Hide from TOC,” but you can now allow advertisements to be seen in the TOC.
Background Publishing: When you click “Publish” you no longer need to wait for files to copy from the production server to the distribution server. Publishing will occur in the background, allowing you to continue working.
Keep Track of Your Downloads: Audited Professional and Enterprise customers will be able to see the number of remaining downloads on the download counter.
Desktop Viewer supports different renditions: If you want to view retina-class renditions on non-retina devices, you will be able to zoom out and see the full image on your screen.
Preview on Device: You no longer need a third party tool (such as Phone Disk) to view content on the iPad. Simply connect your iPad USB to your desktop and click “Preview on [iPad name]” in Folio Builder.