November 1, 2013
We are thrilled to announce that AZ, a twice-weekly news magazine produced by The Arizona Republic, has just won the prestigious Innovator of the Year award from the Associated Press Media Editors at their annual conference. The APME Innovator of the Year award recognizes innovation that demonstrates a bold, creative, and successful effort to improve a news or information product and increase audience.
In less than a year, AZ, built on the Adobe DPS platform, has delivered on all of these fronts, consistently providing readers with a publication that weaves amazing design and interactivity around compelling and timely editorial designed to serve their local community. In addition, the team at AZ has been able to quantify the success of their content and prove they are building a highly engaged and committed readership:
- 75% of AZ readers come back within a week of their last visit, some come back daily
- Readers spend an average of 69 minutes in each issue
- Readers have spent more than 46M million minutes with the app since December 2012
Be sure to watch the AZ video to see first hand how this passionate team delivers their award-winning magazine. Keira Nothaft, Editorial and Creative Director of The Arizona Republic, sums it up by saying “We are in the fight of our lives. We have to engage and reach audiences where they are, on the device they’re using, at the moment they’re using them, and do it in a way that is captivating. People must feel AZ is must read. We are able –with the device, with the software and with our amazing talent — to give readers stories in a way they’ve never been able to experience them before.”
Congratulations to the team at AZ!
August 12, 2013
We don’t often report on magazines outside of the US, but when one comes along that really gets our attention, we have to spread the word. The Canadian National Magazine Awards Foundation recently announced that Canadian House & Home was the winner the 2012 National Magazine Award for Tablet Magazine of the Year. The foundation specifically highlighted March 2012′s The Color Issue, but every issue of this magazine is interesting, inventive and takes full advantage of the DPS features that enable an immersive, interactive experience.
What the National Magazine Award judges had to say about House & Home: “The tablet edition of this venerable title oozes planning and creativity and is an enhancement not just of a magazine, but a media brand. Well executed, this is way more than a print product in digital form. It’s an excellent melding of medium and message that takes full advantage of its tablet form while enriching the House and Home experience with vibrant colours, immersive options and e-commerce convenience. Bright, gorgeous, immersive, fun, integrated, detailed, thoroughly thought-out.”
Be sure to check out our recent Ad of the Week video that highlights the June 2013 issue of House & Home, sponsored by Buick, that seamlessly weaves editorial and advertising content throughout the app.