Adobe Education

News & Views from the Education team

Adobe Systems Incorporated

Innovation in Learning at the Center for Advanced Research and Technology

Contributed post by Seth Chambers, Adobe Education Leader



CART Classroom

The Center for Advanced Research and Technology (CART) is the most comprehensive, state-of-the-art education reform effort at the secondary level to date. The CART combines rigorous academics with technical, design, process, entrepreneurial, and critical thinking skills.

Eleventh and twelfth grade students from the Clovis and Fresno Unified School Districts in California are bused to CART where they attend half-day classes in one of the laboratories taught by teams of instructors from both education and business. The partnership between the school districts is a unique opportunity to make systemic change in education and positively influence the future of all students in the San Joaquin Valley, a rapidly expanding economic area for high-tech business and agricultural firms. The 75,000 square foot CART facility, designed as a high performance business atmosphere, is organized around four career clusters. They are Professional Sciences, Engineering, Advanced Communications, and Global Economics. Within each cluster are several career-specific laboratories in which students complete industry-based projects and receive academic credit for advanced English, science, math, and technology.

CART provides a state-of-the-art research and technology facility where students design and complete projects in collaboration with partners from the local, national, and international business community. Through learning plans, individualized attention, and a coordinated sequence of projects, CART students explore the variety of ways they can achieve their career goals. Working with business partners, teachers, and parents, students design a program of study that qualifies them to pursue the post-secondary path of their choice from entry-level positions to industry certification to university admission. With the knowledge, skills, and support they receive, students leave CART ready to launch their careers.

Seth Chambers joined the CART teaching staff in September 2007 as an industry member with experience in the world of television and broadcast.  He was drawn to this school specifically because of its diverse population, which included students from 15 schools across the Fresno and Clovis communities.  Seth teaches Digital Video Production and Broadcasting, in the Multimedia lab, which is part of the Advanced Communications sector.  He is one of three teaching partners who work together to implement four distinct subject matters (English, technology, video production, and graphic design) into a coherent integrated curriculum.

Green Screen Studio

Green Screen Studio

 Seth’s background in Premiere Pro led to the adoption of the Adobe production products as an editing solution.  In addition to its robust features, the value of the suite’s supporting applications made the decision straightforward and in and of itself directed the curriculum that students continue to follow as part of the CART design concept. As adoption of the Adobe software solutions has grown, the students of CART high school now find themselves being trained on the industry’s most used and most adopted NLE.

The Adobe production products brought together an NLE, compositor, audio manipulation software and DVD authoring into a single, well-integrated suite.  Using these applications (Premiere Pro, After Effects, SoundBooth and Encore), students worked to create projects that meet a variety of production needs ranging from PSA, documentary, educational media and short film.  The intent behind these integrated projects was to expose students to the variety of industry careers and skill-sets that are applicable in the production-related industries (cinematography, editing, compositing, color timing, script writing, delivery, etc.). As the Adobe set of solutions has continued to grow and develop, so too have the students’ projects and their integration into the suite as they now work in Prelude, Audition, Story and Maxon’s Cinema 4D as part of their student work.


Production Studio

The CART Vision is to create an environment where the students learn to use their mind well, to apply what they have learned in school to life long endeavors, to be technologically literate, and to develop the skills and self confidence to succeed in a globally competitive workforce. The end result of the CART design principles and use of the Adobe Creative Cloud in the Multimedia lab is that students are given real-world projects that reflect the broad spectrum of television, motion picture, and corporate productions.  By learning how to work in teams with peers from a variety of backgrounds, students also learn the importance of communication, artistic expression, workflow hierarchies and project management.

Links for student work happening at CART:

A 4D Experience:

The Gift:

The Catalyst:

Les Animaux, Learning French Basics: Pets:

The Hidden Reality:

White Collar:

World of Color:

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Building the Next-Gen Workforce: Does Creativity Matter?

screenshot_168The entire notion of career is shifting and so are the requirements for students entering the workforce. What are the core competencies that future generations need for success? Does creativity matter? How can schools prepare students?

At SxSWedu 2015, I plan to bring together a lively panel of experts to explore these questions and share their diverse perspectives. We’ll discuss key skills needed for success in the future, how job seekers can demonstrate these skills, and the gaps that exist in preparing the next generation.

Sound interesting? Vote for our panel: “The Next-Gen Workforce: Does Creativity Matter?” at Submit your vote by Friday, September 5.

Our Panelists:

  • Devin Fidler analyzes impacts of emerging technologies at the Institute for the Future. His publication, Future Work Skills 2020, makes sense of emerging trends and disruptive forces transforming the world of work. He has identified key skills for the future workforce including:
    • Novel and adaptive thinking
    • New media literacy
    • Design mindset
    • Virtual collaboration
  • Omar Garriott, a Senior Product Marketing Manager at LinkedIn, focuses on products for students and universities.
  • Lisa Reckis directs University Talent for Adobe. She and her team hire students from top universities for roles across all technology and business functions at Adobe.
  • Tacy Trowbridge, panel moderator, leads Adobe’s Education Programs to help the next generation of students become creators and not just consumers of digital content.
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Inspiring Creative Catalyst Conference


Did you miss the Creative Catalyst Conference?  Watch the conference recordings!

Creativity is for everyone and it’s the pathway to helping make the world a better place. Adobe is providing programs to help educators foster creativity with their students like the Sparking Creative Catalyst virtual Conference which was held in July.  The conference focused on best practices in teaching and learning with technology and professional development sessions on leadership, establishing a social profile and digital storytelling bootcamp. During the conference, Adobe Education Leaders and the Adobe Youth Voices partners joined together  to inspire and motivate change to support creativity in education.  To help reach educators around the world, select sessions were available for a virtual audience and now these session are available by recording.

Check out these inspirational keynote sessions:

Michael Gough, Adobe VP of Product Experience, discusses how drawing helps you approach problem solving in new ways and makes the case for drawing as a kind of literacy all of us should purse.  Watch his session: Drawing – The New Literacy

Erik Natzke, Adobe Principal Designer, shared an inspiring session on the creative application of education to have play inspire learning and vice versa.  Watch his session: Creative Application of Education

Andy Lauta, Adobe Photoshop 3D Printing Evangelist, shared the amazing results of 3D printing with Photoshop and inspired all to want to have their own mini me.  Watch his session: 3D Printing in Photoshop CC

The full agenda of recorded sessions and their descriptions my be found here.


Related links:

Read the press release demonstrating Adobe’s recent commitment to help advance digital learning and teaching, across 15,000 schools in the United States through ConnectEd.

Discover more on the Adobe Education Exchange.

Become inspired by Adobe Education Leaders student projects. Go to the Adobe Education Leaders Gallery and share or appreciate your favorite AEL projects!

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Sparking Creative Catalysts

Educators are invited to attend the Adobe Education Virtual Conference July 21 – 22, 2014

Join us! Adobe Education is thrilled to invite educators to come together, to learn more about Adobe’s role in education and to spark change through creativity. Hear from the Adobe Education Leaders from around the world, and dialogue with fellow educators. Participate in open discussions on best practices in teaching and learning with technology, and take advantage of free professional development.

The Sparking Creative Catalysts Virtual Conference will help you:

  • Learn how Adobe Creative Cloud is integrated into classrooms.
  • Hear the latest about Adobe technology from Adobe Executives and Product Managers.
  • Take online courses in leadership, learn how to establish a social profile, attend a digital storytelling bootcamp, and much more.
  • Find out about the Adobe ConnectED program in the US and help make a difference at a Title 1 school!

Register to attend here!

Related links:
Read the press release demonstrating Adobe’s recent commitment to help advance digital learning and teaching, across 15,000 schools in the United States through ConnectEd.

Discover more on the Adobe Education Exchange.

Become inspired by Adobe Education Leaders student projects. Go to the Adobe Education Leaders Gallery and share or appreciate your favorite AEL projects!

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Academy of Art University Students Visit Adobe

Adobe recently welcomed students from Academy of Art University at the Adobe offices in San Francisco. The AAU students are enrolled in the Web Design & New Media Online courses, are were visiting San Francisco from all over the United States, including Alabama, Iowa, Nevada, New Jersey, Tennessee, Washington, as well as California.

“We believe it is crucial to the students’ creative development to spend time on campus, engaging directly with faculty. We also like to provide our online AAU students with an inside view of professional creative environments, like the Adobe offices,” commented Fred McHale, Online Director, Web Design & New Media.

Mike McHugh, WW Technical Product Marketing Manager for Adobe, shows recent Creative Cloud tools to AAU students

Mike McHugh, WW Technical Product Marketing Manager for Adobe, shows recent Creative Cloud tools to AAU students

Students were shown demos from tools announced in the recent Creative Cloud launch, along with exciting new peeks at stealth apps to experiment with. Since the online students hail from all over the US, they were thrilled to discover a unique way to engage with one another. The students were invited to test a stealth app, and relay their feed-back during its development.

Jenny Appleton, Demo Marketing Lead, Video Segment for Adobe, shares how AAU students worked on brand identity

Jenny Appleton, Demo Marketing Lead, Video Segment for Adobe, shares how AAU students worked on brand identity

The group got to see a behind-the-scenes look at the creative process of fellow AAU students, Julia Lemke and Michael Taylor, who produced the latest Creative Cloud brand identities for the Education pages of “It was eye-opening to see how Julia and Michael began their design process from a fine arts inspiration, before creating their campaign visuals with Adobe tools. This made me think about the creative process from a whole new perspective,” commented AAU student Michiel Hekker, of Iowa. View how students Make It with Creative Cloud.


The AAU students were also encouraged to apply to the Adobe Design Achievement Awards Mentorship Program, which offers portfolio reviews and mentorships to students through the Creative Cloud. “At Adobe, we offer a vast variety of ways in which students can learn, engage, and be recognized for their creative work. It is always rewarding for us to see how very innovative they become through guidance and mentorship,” added Claire Erwin, Sr. Manager Adobe Education Community.


Visiting AAU students, shown left to right, top to bottom:

Michiel Hekker, Iowa
Robert Brown, Alabama
Tarry Nwaise, Tennessee
April Nichol, California
Kelly Ryan, New Jersey (center)
Michelle Nelson, Washington
Alyssa Vallecorsa, California
Julie Ansell, Nevada

Adobe is looking forward to the AAU students’ feedback on the new stealth app, and watching how their next creative projects take shape through the Cloud.

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Adobe Congratulates the 2014 Congressional Art Competition Winners in DC

mjones Adobe co-sponsored the Congressional Art Competition, an event that allows high school students from across the country to submit artwork ranging from drawings and paintings, to photography and computer generated designs. Each year since the competition’s founding in 1982, these student winners have converged on Washington, DC to be honored in a formal recognition ceremony. This year, winners from 419 congressional districts attended the event in the US Capitol and have the unique opportunity to see their own artwork displayed in its hallowed hallways for a year.

Adobe was honored to participate in the recognition program to help celebrate these students’ creativity and their artistic achievements. To further inspire self-expression and innovation, Adobe has provided each winner an opportunity to join the broader creative community with a free year-long subscription to Adobe’s Creative Cloud.

As we look to the next generation of leaders, creativity is an essential quality that drives innovation and will help solve many of society’s existing problems. A key emphasis of the Congressional Art Competition is that innovation is a trait not limited to those in STEM – Science, Technology, Engineering, Arts, and Math – fields such as engineering and programming. Likewise, creativity is not possessed only by those in the art world. Rather, the two concepts are increasingly interconnected: artists and creative professionals provide meaning, communicate ideas, and help us all see new solutions to persisting issues. To succeed, we must invest both in STEM and the arts in order to grow our economy and remain competitive as a nation. Creativity inspires hope, and these students will lead the kind of imaginative innovation that improves our lives and solves the novel problems we will face in the decades to come.

Adobe believes that creativity is essential for students, for teachers, and for schools. We hope you feel the same way: these people do. If you do too — why not tell the world by taking our Creativity Pledge?

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Adobe Education at ISTE 2014

ISTElogo It’s that time of the year again and we are getting ready to showcase our latest technology and share ideas about creativity in the classroom. If you are attending ISTE, I hope you’ll stop by Adobe’s booth – #2515 – to see what’s new in Creative Cloud, hear from Adobe experts during jam-packed theater sessions, and learn about the wealth of educational resources.

But wait, there’s more! As you may have heard, Adobe committed over $300 million in software and professional development services to the White House’s ConnectED initiative. As part of this $2 billion+ effort from the private sector, Adobe will deliver creative tools and teacher professional development to Title I schools across the United States. To learn more visit:

On Monday morning, join Adobe for breakfast and hear from Richard Culatta, Director, Office of Educational Technology, as he introduces ConnectED. Learn how Adobe is expanding access to powerful tools by supporting the ConnectED initiative from Tacy Trowbridge, Adobe’s ConnectED lead, and experience how Jeff Larson of Balboa High School teaches his students to use digital media tools to become creators of content. Please register here to attend.

Adobe looks forward to seeing you at ISTE and learning about your educational needs. See you soon!

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Adobe Announces Creative Cloud Updates and New Pricing Model for Education

2014CCRelease Today Adobe announced its biggest software release since CS6, with 14 new versions of Creative Cloud desktop applications, including updates for Photoshop CC, Illustrator CC and Premiere Pro CC. Adobe also launched three new free mobile apps for iPad – Adobe Sketch, Adobe Line and Adobe Photoshop Mix – and began shipping two new creative hardware tools called Adobe Ink, a new digital pen, and Adobe Slide, a new digital ruler. This exciting release gives students and educators access to latest versions of the world’s best creative tools for design, web, video and photography, along with seamless ways to share and collaborate to express their creativity and build skills for future success. We are already hearing from schools and are thrilled with their progress:

“We knew it was important to streamline, standardize, and get every school in the district with a CTE program onto industry-standard, state-of-the-art technology—Adobe Creative Cloud software. We are now looking far into the future, providing tools to our students to empower them to become great creative thinkers.” – Tamy Smalskas, director of college & career readiness, McKinney ISD

“Providing this unprecedented access to all of Adobe’s industry-leading creative tools is going to open important new opportunities for innovation that will ultimately position Clemson University and its faculty and students at the very forefront of the invention of next generation learning.” – Jan Holmevik, associate chair in the department of English and the chair of the academic technology council, Clemson University

In addition to the new product announcements, now schools and universities can provide access to Creative Cloud with flexible purchasing options that ensure coverage regardless of deployment requirements. Available options include: Students and teachers For individual use on personally owned computers—starting today, we’re making the first year intro offer for Creative Cloud Complete (Student Teacher Edition) just $19.99/month for the first year. Classrooms and labs Ideal for environments that need anonymous deployment of Adobe’s creative desktop applications, a new device licensing option provides licensing for each computer, rather than each user. Small work groups and departments Designed for institutional departments that need access for each individual user, the named-user license provides a name and password to access Creative Cloud applications and services. Institution-wide For large school districts, colleges and universities, Adobe’s enterprise licensing option offers customized licensing, and includes a complete set of Creative Cloud applications with or without services as well as other Adobe software applications. Special K-12 school & district program Individual schools and smaller school districts can also take advantage of Adobe’s FTE-based Education Enterprise Agreement (EEA) program which is designed especially with the needs of educators and IT administrators in primary and secondary education. For more information on individual and institutional offerings for education, please visit: Individuals: or Institutions: Full details on the new desktop applications and optional services can be found here For more information on the new mobile and hardware news visit

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Partners by Design: CollabCollective

The Adobe Partners By Design community is proud to announce the first PBD CollabCollective project, demonstrating the Adobe’s commitment to offering educators and students opportunities for global collaboration and creative exploration.

Through the Adobe Partners by Design program, students were invited to collaborate on a single project, inspired by the Exquisite Corpse surrealist movement.  Each contributing institution was invited to add to the project in sequence.  Students were provided with only a single frame from the previous campus, as their starting inspiration.  Students then shared only their very last image with the following institution.

To view the video, click here

Souma Kasuganti, student of ASU Herberger Institute, commented, “The format of the video allowed for a lot of freedom, since we had only one visual to work with. The first and last frames were, of course, major factors in the creative decision making. The first frame set the mood for the visuals. Since the last frame was to be passed on, we decided that it needed to be ambiguous. With the absence of too many constraints, we let the video develop as it went along. This underlying message, to us, is a vision for a greener future.”

Participating institutions and advising professors*:

  • Grayfisch Lyceum Rotterdam, Netherlands; led by Matthijs Clasener and Jochum Van Hassel
  • Art Center College of Design, California; led by Ko Maruyama
  • Savannah College of Design, Georgia; led by Austin Shaw
  • SintLucas, Netherlands; led by Ronald den Bekker
  • Arizona State University Herberger Institute, Phoenix; led by Mookesh Patel
  • Arizona State University, Graphic Information Technology Program, led by Penny Ann Dolin and Laurie Ralston

*Listed in order of appearance in video.

The project eventually evolved into a dynamic collection of motion graphics and animation. The CollabCollective will be shown at Adobe MAX, to be held in Los Angeles, October 2014.

Adobe congratulates the participating students and professors for a successful and exciting global collaboration. We look forward to more creative opportunities, as we plan for the 2015 CollabCollective project to begin in the fall.

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Creativity Can Change the World – Applications for the Adobe ConnectED Program Now Open!

Creativity by Marne Pool Willow Glen High School San Jose, California

Creativity by Marne Pool
Willow Glen High School
San Jose, CA

Adobe believes that creativity is essential for students, for teachers and for educational institutions. That is why we have committed over $300 million in software and professional development services to the White House’s ConnectED initiative. As part of this $2 billion+ effort from the private sector, Adobe will deliver creative tools and teacher professional development to schools across the United States – all with the goal of helping youth express their creativity and build their digital skills for future success.

Schools interested in applying should visit the Adobe ConnectED program page on the Adobe Education Exchange. You can also check out information on eligibility and the application process. If your school meets the requirements, apply today.

All teachers are invited to join the more than 138,000 creative educators who share ideas, learn from free professional development and find inspiration on the Adobe Education Exchange.

This ongoing effort is a continuation of Adobe’s longstanding commitment to education. We encourage schools to apply to help ensure ALL students have access to the tools they need to be successful. We will continue to share our progress and look forward to the results!

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