Adobe Education

News & Views from the Education team

Adobe Systems Incorporated

Five Students Get To Make It Girl

This fall, Adobe and Girl Skateboards partnered up to offer students the opportunity to help create their next line of skateboards. And we were overwhelmed by the responses that flooded into Behance!

There were so many wonderful entries; we couldn’t narrow it down to just the four students we originally said we’d pick. Instead, we chose five talented students to come together and create something amazing.

Please join us in congratulating Scott Biersack of Arizona State University, Caleb Morris of Savannah College of Art and Design, Mitch Viney from the University of Technology in Sydney, Emma Campbell of Auckland University of Technology, and last but not least, Cody Bass from the University of Southern Mississippi.

They’ll be working with Girl’s studio team in LA, designing a signature board for the collection and all the marketing materials to make it big – all powered by Creative Cloud.

Stay tuned to see the final product coming soon! #madethis

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Dangerdust on Creativity and Making It Happen

DangerDust Dangerdust (aka Dan and Dusty Danger) are a Columbus College of Art and Design duo who started anonymously creating large-scale chalk murals on-campus – just to take a break from their computers. Each board brings to life a famous quote, moving those who happen to stumble upon it.

We asked Dan and Dusty to create a board for us, and they did, choosing a quote by Adobe’s Scott Belsky: “It’s not about ideas. It’s about making ideas happen.” We love what the created, and asked them to share some more of their thoughts about the design process in a quick Q&A:

How did you come up with the idea for the board?

Finding the right quote is half the battle. We usually pick quotes that we can relate to; each board is like a mini diary. This quote spoke to us because we are currently starting our own business, and we know from experience that it’s making the idea happen that is most important.

Our initial ideas for this board were obvious light bulb-type imagery. But this concept felt overused and we weren’t excited about it. We pushed further, and eventually landed on the concept of crumpled paper. The idea of crumpled up ideas, tossed in the trash, seemed to represent the quote well. Those ideas are never realized, and the quote encourages you to make them happen.

Can you provide an outline of the process you went through (ideation to completion of project)?

We wanted to make the board about business, so we started our research there. Once we found the Belsky quote, we researched him to get a better understanding of what the tone/mood of the board should be. The next step is looking for lettering / typography inspiration and sketching out some of our ideas. Once we had a couple of ideas we ran them past each other to see how we could improve them and if they were worth pursuing.

We landed on the crumpled paper idea. We used Illustrator and Photoshop to help us plan it out. First we created our type layout in Illustrator and shared the file on Creative Cloud so we could both play around with the layout. Once we had the final layout we printed it out, crumpled it up, and photographed it. Then we brought the photograph into Photoshop to edit and uploaded it to Creative Cloud for final edits.

After we had the general layout we gridded out the board to start chalking. This board was very detailed and required a reference image the whole time. Tedious. Finally after layering and blending for hours and hours the board was finally done. We photographed and tada! It’s complete. Like Belsky says, having an idea is one thing, but making it happen is a quite another.

 Did you find any specific features or products within Creative Cloud that helped or enhanced your creative process?

The goal of starting Dangerdust was to get off the computer and work with our hands. So it might sound crazy coming from us, but we use Creative Cloud quite a bit. Don’t get us wrong, we always start by sketching, but often we bring our designs on the computer to edit. For our purpose we mainly use Photoshop and Illustrator to help flesh out our ideas. What makes Creative Cloud really beneficial to us is the sharing file system. We can upload files, share them, and comment on them. We are long-distance business partners, so being able to easily share files helps us stay on the same page, and allows us to make changes throughout each project.

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Congratulations to the Adobe Design Achievement Awards 2014 Grand Prize Winners!

adaa2014 On Sunday, Adobe announced the 2014 Grand Prize winners of the Adobe Design Achievement Awards (ADAA) during a live awards ceremony held at the University of Southern California School of Cinematic Arts.

The ADAA honors the most talented and promising student graphic designers, photographers, illustrators, animators, digital filmmakers, developers and computer artists from around the world. During the 2014 school year, student from 70 countries attending 1,500 universities and colleges, submitted their best work.

For the last 14 years, Adobe has had the pleasure of recognizing hundreds of students and their work and of celebrating the convergence of technology and the creative arts. This year, the quality of student work amazed the judges and continues to inspire us all.

Student nominees across three media segments were honored in a gallery showing of their work, followed by an evening Awards Ceremony. And this year’s winners are:

• Interactive Experience Media Segment: Donica Ida for North, School of Visual Arts, United States
• Motion and Video Media Segment: Marisabel Fernandez and Alexander Bernard for Listen, Ringling College of Art & Design, United States
• Traditional Media Segment: Nicolas Ménard, Elsewhere an Illustrated Book, Royal College of Art, United Kingdom and Canada

The ADAA Grand Prize winners receive $3,000US along with access to the Adobe MAX creativity conference in Los Angeles October 6 – 8. To view the winning work, please visit the ADAA Online Gallery.

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Make it Girl

Make It Girl Adobe and Girl Skateboards are teaming up to give students the opportunity to work at Girl, create their next line of skateboards, and develop the promotional materials to make it big.

Four students will be selected to take part in the internship. Two of those students will be flown to Girl’s headquarters in LA, and two will participate remotely, collaborating with the Girl studio team to make their design come to life.

To apply, upload your designs to Behance, and make sure to tag it with both #madethis and #girl. We’re looking for anything you create – illustration, photography, graphic design, video, and more. If we love what you do, we’ll contact you via Behance.

We’ll be making our decision on October 13 for the US and October 20 for international students.

If you don’t have a Behance account, you can set one up for free in just a couple of easy steps. So start tagging now!

Q&A:

Who is eligible to participate?
Currently enrolled university and higher education students from all majors and backgrounds. You must be over the age of 18.

I don’t live in the US, can I participate?
Yes! The opportunity is available globally.

How long is the internship?
The internship will take place over 2 days.

Will I be paid for my work?
Yes. Each selected student will receive $500 USD.

Will hotel & accommodations be taken care of?
Yes! The two students who travel to Girl headquarters will have transportation (including airfare) and hotel accommodation planned and paid for.

I’m from out of the US. Will my visa be taken care of?
If you’re chosen, you will be responsible for applying for any necessary visa. It can be completed by visiting https://esta.cbp.dhs.gov/esta/ and following the application directions. We will reimburse you for any costs needed to obtain your visa.

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Google Chromebooks and Adobe Photoshop – An Exploration

Chromebook Google Chomebooks have become popular with students and schools around the world — they’re small, portable, and affordable. And with Photoshop as one of the world’s most-learned tools, we’re giving students an opportunity for more access. Adobe and Google are working together to host a new streaming version of Photoshop that runs directly in Chrome. We think this is an interesting experiment and another example of the how Creative Cloud is giving us an opportunity to re-think how customers interact with our software in new environments.

As many of you know, Creative Cloud brings together our industry-defining desktop apps like Photoshop CC, InDesign CC and Illustrator CC; new mobile apps; and more connected ways of creating and sharing high-impact content. Desktop applications, available as part of Creative Cloud, are downloaded and installed locally.

We are always experimenting with new ways we can support our broad customer base. This streaming version of Photoshop is an exploration that offers unique additional value: it provides hardware independence with performance comparable to that of a locally installed application. Education IT departments will also benefit since updates become available as soon as they’re ready, and don’t have to be deployed across multiple machines. Users benefit from a fully cloud-based workflow, where changes can be made to documents directly in the cloud, removing the need to download large files locally, then upload once the changes are complete.

Most Creative Cloud members will continue to download and install our applications locally. But we want to hear from you about this additional way of using your favorite Adobe desktop applications. To qualify for now you need to be an Adobe education customer in North America, with a paid Creative Cloud membership. Sign-up is available from today at: http://edex.adobe.com/projectphotoshopstreaming. We’ll have forums available for your feedback and look forward to your input.

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Cross-posted from Adobe Conversations

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Study Reveals Students Lack the Necessary Skills for Success

Creative Candidates Study Infographic September 2014FINAL[2]Today, Adobe revealed the findings of a study, Seeking Creative Candidates: Hiring for the Future, conducted for our education customer base, about how hiring managers view creativity in job candidates. The survey of more than 1,000 U.S. hiring managers revealed that eight in 10 view creativity as important to success yet they find that the majority of students are unprepared for the workplace of tomorrow.

Statistics show that the evolving marketplace and technology are changing the evaluation criteria for candidates and increasing the need for creative problem solving skills. Two primary factors driving this change are the digital revolution and the belief that creativity and creative thinking are becoming indispensable to success.

So what can we do? Hiring managers agree that preparing students for the future requires a change in approach, including courses and opportunities to prepare students for the jobs of tomorrow, rewarding innovation and creativity in education and on the job and requiring technical majors to take courses in creative disciplines.

To prepare students for the future, we encourage all educators to help students demonstrate broad skills, practice problem solving and develop creative thinking skills. Please share your learnings and best practices with us as collectively we can help the next generation be ready for the jobs of tomorrow.

Complete research results and graphics can be viewed at:

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Congratulations to the Adobe Design Achievement Awards 2014 Category Winners!

ADAAToday, I am pleased to announce that Adobe revealed the Adobe Design Achievement Awards (ADAA) 2014 category winners via an online video. The competition honors the most promising student graphic designers, photographers, illustrators, animators, filmmakers, and computer artists from the world’s top institutions of higher education.This year, we received 4,419 creative submissions from students living in seventy countries, attending 1,500 different universities and colleges.

In August, nine official judges were invited to the Adobe offices in New York, to select the ADAA winners from the semifinalist entries. The judges chose 10 category winning entries, two special designations, and 25 finalist entries. The ADAA 2014 category winners include:

  • Web and App Design: Donica Ida, School of Visual Arts, United States
  • Game Art and Design: Warre Buysse and Jonathan Meurrens, Howest Hogeschool West Vlaanderen / Kortrijk, Belgium
  • Digital Publishing: Bing Zhang, California State University Long Beach, United States
  • Animation: Nicolas Ménard, Royal College of Art, United Kingdom and Canada
  • Editing and Post Production: Marisabel Fernandez and Alexander Bernard, Ringling College of Art & Design, United States
  • Motion Graphics: A group led by Yeojin Shin, Savannah College of Art and Design, United States
  • Illustration: Nicolas Ménard, Royal College of Art, United Kingdom and Canada
  • Package Design: Cecilia Uhr, York University / Sheridan College, Canada
  • Photography: Jingjing Shen, Royal College of Art, United Kingdom and China
  • Print Communications: Albert Junghwan Son, Parsons The New School for Design, United States

 

On October 5th, three Grand Prize winners will be announced at the Adobe Design Achievement Awards ceremony and reception, to be held at the USC School of Cinematic Arts in conjunction with Adobe MAX. On behalf of Adobe, I congratulate not only the winners but all the students who submitted their work and continue to awe us with their creativity and innovation. Your work is absolutely inspirational!

For the latest ADAA news, follow us on Twitter or visit our ADAA Online Gallery to check out the amazing student work.

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Startup Weekend: A new vision for education through entrepreneurship and community building

oaklandEdu_v01_blog_image

We love to see new and intriguing ways to foster creative innovations and inspired learning. That’s why we’re so excited to support Startup Weekend EDU Oakland. The Startup Weekend EDU model challenges students, educators, and participants to create new technology tools that have the potential to improve schools and communities. In doing so, event organizers hope to activate a community of diverse and creative problem solvers, to tackle some of the most pressing problems in education today.

“We believe that in order to solve problems in our communities and schools, we need to engage the key stakeholders: our students and teachers. They are really the ones who know best what will work and what needs to change,” says Danielle Biselli, event organizer.

Beginning Friday evening Sept 12th, participants will gather at the Lorry I. Lokey Graduate School of Business at Mills College to pitch a solution concept, addressing a challenge which they’ve identified or experienced, in education. During the following 54 hours, attendees will form teams to discuss, collaborate, and create viable education tools. All the while, teams will be coached by dynamic professionals, educators, designers and local student leaders of the Bay Area.

The weekend will wrap up with the participants’ final presentations and judging. Winning teams will receive an awards package of resources to build and distribute their prototype. Previous Startup Weekend EDU participants have brought their ventures to full scale, founded new businesses, and formed professional and personal relationships with their teammates.

To help support this innovative work, Adobe will provide each of the winning team members with an Adobe Creative Cloud 12-month membership, to encourage the continuation of their creative process. Registration is still open, and event organizers are also offering $25 tickets to attend the Sunday evening presentations and judging. To learn more, visit the event website.

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AnimakeThis Contest Winners: Globally Talented

animakethis winners

The response to our AnimakeThis contest this spring was pretty impressive! We had more than 1,600 high-quality entries from every continent on the planet (except Antarctica). And our winners hail from all over the globe – from Germany to China to Baltimore.

With all those great entries to work with, our judges (David Silverman, director of The Simpsons Movie and Monsters, Inc, plus executives from FOX Animation Domination High-Def and Adobe) had no easy task finding the best student creators. After reviewing all the entries, a lot of discussion, and a few late nights, we had our winners. And in a red carpet gala at the Globe Theater on Sunday, June 22nd, Dave Coulier announced the winners in each category.

Please join us in congratulating our winners. We hope you enjoy their winning entries as much as we did:

Character Illustration (and Grand Prize winner): Vivienne Medrano (School of Visual Arts)
vivienne

Animation: Dominik Urban (University of South Wales)
durban

Special Effects: Yawen Zheng (USC- School of Cinematic Arts)

Music Composition: Simon Scharf (Musikhochschule Nürnberg)

We love to see student creatives growing into professionals and fulfilling their dreams. We love it even more when we can help them get there. Keep an eye out for more opportunities this coming year. And if you’re a student, make sure to tag your best work on Behance with #madethis to share your achievements with us.

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Who should care about creativity in education? Hint: everyone

AELunconference2014

If you’ve been following this blog, you know that Adobe is deeply committed to making creativity a priority in education. We’ve been motivated to take an active role in this movement; in part because our research shows that creativity is vital for student success in the job market of today and tomorrow. But also because, we hear from our customers – the world’s leading creatives – that schools are not doing enough to prepare graduates to think creatively, to innovate, and to think outside the box. It’s high time for the creative industry to come together with leaders in the education space to address the issue.

The Adobe Education team is pleased to host a gathering to do just that! We’re welcoming students, teachers and professional creatives to join us at an unconference in Los Angeles, CA on October 5th, just before the start of our annual AdobeMAX event. During the unconference, participants will share strategies for what’s working and work together to come up with innovative solutions to help bridge the gap between a creative education and a creative career.

The event is free, and you don’t have to be a MAX attendee to participate. Anyone who cares about the current state and future potential of our shared education systems around the world is welcome. You don’t need to be an expert or have a pre-conceived idea about what you’d like to talk about. You just need to bring a passion for preparing the next generation of creatives and impacting classrooms and schools.

For more information and to register for this free event, visit our page on the MAX site. And if you can’t attend in person, you can follow the conversation on Twitter by following #CreateEdu.

UPDATE: Not sure what an unconference is? Watch this handy video to find out:

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