November has proven to be an important month for Adobe’s web conferencing solution Adobe Connect. Earlier this month we were very pleased to announce the availability of Adobe Connect 8 – incorporating improved usability, enhanced collaboration functionalities and a host of other benefits – and now we are delighted with the news that Adobe Connect has been recognised as a “leader” in a new Gartner report.
Gartner has positioned Adobe in the Leaders Quadrant of its 2010 research report “Magic Quadrant for Web Conferencing”. Adobe was one of 15 vendors evaluated in the report.
In a statement accompanying the report Gartner said that the web conferencing market is set to grow 20% in 2011. Interestingly, the tough economic climate could actually drive adoption in web conferencing as organisations look for ways to drive down operating costs.
The cost saving benefits of web conferencing have been very publically touted by the IT industry and providers of web conferencing solutions for many years. But doubts about the technology have acted as a barrier for some individuals and organisations, preventing them from embracing the technology.
In Adobe Connect 8 we have a solution which is both technologically advanced and has usability at its core. It is certainly our hope that this, coupled with continuing validation from third parties such as Gartner will help increase the take-up of web conferencing in 2011.