If you spent the last year liv­ing under a rock and nev­er heard of iBea­cons, it’s sim­ple — they are small trans­mit­ters that adver­tise their loca­tion to near­by devices using Blue­tooth Low Ener­gy and devel­op­ers can lever­age ded­i­cat­ed SDK‑s to add some loca­tion-aware fea­tures to their mobile appli­ca­tions.

The goal of this adapt­To() ses­sion is to dis­cuss dif­fer­ent appli­ca­tions of iBea­cons and how it relates to oth­er tech­nolo­gies like NFC, GPS or RFID. I will also demon­strate some ideas for iBea­cons sup­port in AEM and oth­er Adobe Mar­ket­ing Cloud solu­tions. Most of the ideas are con­nect­ed to the mobile apps author­ing intro­duced in AEM 6.0 and come from our recent POC‑s for the cus­tomers in the hotel and media indus­try. The demo part of the ses­sion will focus on exten­sions to Client Con­text and Tar­get com­po­nents and include a mobile app built with AEM, deliv­er­ing dif­fer­ent expe­ri­ences based on the phys­i­cal loca­tion of the user.

I’m look­ing for­ward to get­ting in your prox­im­i­ty at adapt­To()!

Bartek Soin, Adobe Glob­al Shared Ser­vices