Author Archive: flexteam2

Flex Camp on Wall Street

Flex Camp is heading to Wall Street. From their site: “Flex Camp Wall Street is a unique event that will provide practical tips, technques and actionable advise for adoption of Flex and AIR based RIA within banks, brokerages, fund management companies, insurance firms and other financial services institutions.”

Flex Camp Wall Street is scheduled for April 18th, 2008, and will run from 9 – 5 (no banking hours for this event!).

It is being hosted at the NYC Seminar and Conference Center, 71 West 23rd Street in New York City. As with all things in New York City, its expensive to rent conference space, so they’ve added a charge of $99 to help cover expenses for the event.

The speakers for the event are a who’s who in the Flex world – some of the best presenters that you’ll ever get to hear. Christophe Coenraets and James Ward from Adobe will be there, along with Yakov Fain (author of Rich Internet Applications with Adobe Flex and Java: Secrets of the Masters) Michael Labriola (author or Adobe Flex 2: Training from the Source), Mike Nimer (from Digital Primates), Shashank Tiwari (Chief Technologist at Saven Technologies) and Victor Rasputnis (Managing Principal of Farata Systems).

Registration for the event is now open. This one’s going to sell our quickly.

This is the 13th Flex Camp that has been hosted worldwide – previous events have been hosted in San Francisco, Vancouver, Romania, Milan, Toronto, Singapore, Boston, Chicago, Omaha, Lisbon, Washington and Oklahoma City (March 13th, 2008).

Interested in hosting your own Flex Camp event? Adobe has funding and people ready to help. Download the How To Host Your Own Flex Camp guide and follow the steps to host your own Flex Camp.

How To Promote Your Flex Application

This is a draft of an article I’m hoping to post on the Flex Developer Center that outlines the various ways that developers can promote Flex applications that have been built.

Developers love to see applications that other developers have made. Seeing the work of others inspires them, and gives them ideas to add to their own applications.

Once you’ve built something great with Flex, you want to make sure that as many people as possible see your application. Adobe has several free resources and programs available that help you promote your apps. In this article I’ll list the main ones.

The website is a community site for Flex developers. The Flex Showcase on allows any developer to add their application to a central location, where other developers can see the work that they’ve done. Any Flex application can be added to the Flex Showcase, which is the most popular page on Since its launch, over 350,000 people have checked out the Flex Showcase, which was updated in September to a Flex application. In January alone, the Flex Showcase received over 70,000 visits.

There are currently over 200 applications in the Flex Showcase. There’s an RSS feed that anyone can subscribe to in order to be updated when new applications are added to the Flex Showcase. Instructions are up on how to add your own application to the Flex Showcase.

“The Flex Showcase, without a shadow of a doubt, has been the single most important source of valued visitors for Activa Live Chat. The showcase has led to countless connections with developers from around the world who have expressed interest in our product and their feedback has been key in developing things like the SDK for the upcoming release of Activa Live Chat 2. We’ve also gained incredible exposure from customers interested in the next generation of Web applications – specifically RIAs – and they look for them on the Flex Showcase. This includes developers from top tier enterprises who frequent the showcase looking for applications that meet their unique needs. So in all, the Flex Showcase has been invaluable to our efforts on both a development and a marketing side.” – Jeff Kazmierski, Activa Live Chat

Applications can also be submitted for Adobe Site of the Day consideration. The work must be completely original and not require the user to register. When submitting the application, you can decide how else Adobe can use your project: whether to include it in Adobe newsletters such as the Edge, include it in corporate presentations or even whether Adobe can use it in banner advertisements.

The Adobe Customer Success Program allows business leaders to highlight how their company has benefited from Adobe software. Program participants are normally senior managers or senior executives. To apply for the program, fill out and submit the application form.

Adobe technical evangelists are another great way to get publicity for your application. Adobe employs a number of well-known bloggers, including Ryan Stewart who blogs for ZDNet. A number of blogs are available to highlight your applications, including, Ryan Stewart’s blog, James Ward’s blog, Ted Patrick’s blog and more. has a list of Flex team members who blog. Find an Adobe technical evangelist who blogs about a product you use, and tell them about it.

Flex user groups are a great way to present your product to enthusiastic and passionate Flex developers in your area. has a list of Adobe Flex user groups throughout North America, with links to their user group website. Contact the user group manager to arrange a presentation at the user group – most user groups love having someone present a real application.

As you can see, there are a number of ways to promote your Flex application. However, the most important thing to remember is that you can’t promote anything that hasn’t been built yet – isn’t time you started developing with Flex?

– Mike Potter

Flex Camp in Oklahoma City

Another Flex Camp event is set – this time for Oklahoma City, on Thursday March 13th from 8:30 AM – 3:00 PM. Registration is limited to 100 people, so register quickly.

Check out the main Flex Camp page for a list of other Flex Camp events, and how you can host your own Flex Camp event.

– Mike Potter

Sneak Peak at Flex 3, ActionScript and AIR Posters

The posters are back. The Flex 2 class diagram posters are back for Flex 3 (warning: link to 2.2 MB ZIP), and we’re looking for your feedback – specifically we’re looking for any errors in the poster content. The design is set at this point (so we hope you like them) – we’re now focused on making sure that the content is as error free as possible. There are 5 of them this time – 4 for Flex and one for ActionScript / AIR developers, though we’ve made them slightly smaller than last time (2 feet by 3 feet). Throughout the posters you’ll notice small AIR icons for classes and packages available to AIR developers only.

We’re working on a new process to get you the posters. For Flex 3, you simply register your copy of Adobe Flex Builder 3 Standard or Professional and you’ll receive a set of the posters shipped to you at no cost. The poster bundle will also include offers from Flex partners that we think you’ll want to take advantage of.

Thanks for your feedback and comments.

– Mike Potter

Another Spell Checking Component

Bruce Deen has created a spell checking component that “provides spell checking capability for Adobe Flex 2.0 RichTextEditor and TextArea components.” He is making the software available as donation ware, so if you like it and use it, be sure to donate some money to him.

The component has been added to the Flex components page on

– Mike Potter

Learn Flex In Person

There are three community events coming up that will help you learn Flex.

First, there’s a Flex Camp event in Washington, DC on February 13th. The event is currently sold out, but is accepting people on the waiting list. Its an all day event, running from 9 – 5, with a number of sessions that would interest Flex developers.

For those of you in Europe, there’s a Flex Camp in Portugal on February 19th. There are only 25 tickets remaining, so register quickly. There are a number of great speakers lined up, including both Adobe and non-Adobe employees.

Finally, on Monday, March 31st, Peter Armstrong, author of the book Flexible Rails (using Flex with Ruby on Rails) will be doing a 1 day introductory workshop on Flex and AIR called “Hello Flex” in Vancouver, Canada. Registration is $149 before February 28th.

Check out the Flex Camp page on if you’re interested in hosting your own Flex Camp in your city.

– Mike Potter

eBay Changes Rules From Flex Developer Feedback

When companies jump into new markets that they don’t know, things don’t always go smoothly. However, if they respond quickly and fix problems, they can really make an impact. Such is the case with eBay, who recently launched a Widget contest and encouraged Flex developers to enter. Doug McCune pointed out a few problems with the original contest though – open source code wasn’t allowed, and the widgets were limited to 200 kb. Pretty tough for a Flex developer. Doug blogged about these problems, I noticed his blog, and sent the comments over to eBay. They called him the same day, went back to their lawyers, and have now updated the rules for their contest – open source code under the MIT or BSD license is allowed, and applications can be up to 400 kb.

Its nice to see positive things coming from blogging.

– Mike Potter

O’Reilly call for technical editors

Thanks everybody for your support and eagerness to participate in Adobe Developer Library projects!

Since we put the call out on Friday (January 25th) afternoon, O’Reilly received over two dozen inquiries. Over the course of the next couple weeks O’Reilly will be contacting and vetting reviewers and getting them on to projects; they’ll be contacting everyone one way or another, so they don’t want folks to worry about not hearing from them.


previous message (posted 1/25):

Calling all technical editors:

Want to contribute to the creation of a Flex book, but don’t have time to write? O’Reilly is looking for tech reviewers for a few upcoming Flex book projects (Flex 3 cookbook and Programming Flex 3, and other possible future books). If you’re experienced in the Flex development or app-design environment, contact Steve Weiss, at steve at

Best of luck to you!


Amy Wong
Senior Technical Editor
Adobe Developer Connection

Flex Camp Washington – The 10th Flex Camp Worldwide

The Flex Camp in Washington, DC, to be held February 13th, 2008, will be the 10th Flex Camp hosted since the first one only 6 months ago. Flex Camp Washington is an all day event, running from 9 AM to 5 PM at the AEA David Packard Conference Center in downtown Washington. Seating is limited to 70 people – so register now. Attendees will learn about Flex components, events and data communication. The event is being held in conjunction with About Web.

Again, if you’re interested in holding your own Flex Camp event, please check out the Flex Camp page for details on how to get started.

– Mike Potter

Flex Camp – Growing Worldwide

After a break for the Christmas holidays, Flex Camps are back. There are two Flex Camp events that are being held in the next few months – one in Omaha, Nebraska (Jan 23rd) and another in Lisbon, Portugal (Feb 19th). Registration for both events is free, but seats are limited.

These camps follow in the footsteps of Flex Camps in San Francisco, Boston, Toronto, and Romania.

Toronto will be hosting a Flex Camp Toronto 2 on May 15th, 2008.

If you’re interested in hosting a Flex Camp, head to and find out how Adobe can support you in hosting an event of your own.

– Mike Potter