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September 28, 2009

Adobe Beginner Classes #27 is live!

The conclusion to several running episodes happens with #27.  In this one, we take our painted box, our 3D cube and our fog and put it all together to do a quick animation. Anti-climatic?  No way - watch the tutorial and download the project for yourself and play around with it.

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Below are both the link to download the project and all associated files (it's about 12MB total - mostly the big PSD for the fog) and the link to episode #27.  Be sure to check out the other Adobe TV episodes related to this project starting with episode #24.

 

The Bigger Project After Effects Project download

September 10, 2009

Adobe TV gets a new look

Adobe TV has just updated their website and with all the changes, it's a great time for me to shamelessly mention the best show on there for video, especially After Effects: Adobe Beginner Classes!  Be sure to add me to your library and also do a roll over on the episode #'s to get a description of what you'll get.  I'll be looking to change up the episodes names soon to be more descriptive.  Regardless, give it a look and don't forget about the Adobe Media Player as well.

Hearst TV selects Adobe for News Production

Hearst Television has selected Adobe Systems to help provide next generation tapeless solutions for generating newscasts.  Here's the press release

This is big for so many reasons.  It's big because it continues to validate Adobe Systems in broadcast, and I'm NOT talking about After Effects or Photoshop. It's big because it is another real world customer that is giving input into Adobe on how to make their products better which we all benefit from.

It's big because News is one of the most demanding, deadline-driven environments that video production tools can be put in...

Hearst chose Adobe Systems because they saw two main things: Adobe's innovation and Adobe's willingness to communicate and pro-actively work with them. On innovation, they saw native file support for their chosen ENG format when competitors did not.  With today's announcements on Adobe Story and Cinema DNG, we demonstrate (albeit in a different arena) that we continue to innovate for our customers.

On the idea of communication, it's essential that large media companies be able to offer input into how they want the workflow and products to function.  Simple concept, very difficult for a manufacturer to execute.  I'm glad to say that Adobe has been successfully doing this for a few years now, starting back with the BBC.  Now US companies are benefitting from this same approach.  More to come on that in the future!

Lastly, I'll note that I am personally excited to be a part of this effort and look forward to communicating much more as the months progress.

New Adobe Labs product: Adobe Story!

One of the things that Adobe has been really focusing on over the last couple of cycles is metadata.  Metadata describes what's in a piece of content.  This makes it easier for content publishers to connect their content with content viewers.  This means more revenue.  What's the biggest piece of metadata that is being thrown away in commercials, films and the like?  The script of course...

Think about it - there are thousands of words in most scripts.  Words that describe the scene, talk about the subject matter, etc.  What about a car that's a prop in a movie? Let's say the car needed is a BMW - now this is an opportunity for the movie to sell a sponsorship spot to BMW.  In the same sense, BMW can push out a clip of the new car in this movie and make sure that BMW enthusiasts around the world can easily find this bit of video.

Some of the nifty features of Adobe Story that I like are the ability to import Final Draft and other types of common script formats.  These formats include Microsoft Word and others.  Ultimately, the script can also become a gateway for a more efficient production workflow as well. Having an export from Adobe Story that can drive shot lists in OnLocation... There's a lot of possibilities.

So...where do you get all of the details? Right here of course

September 9, 2009

WEVA show in Orlando

Just a quick hit that if you're going to be attending the WEVA show you will see yours truly there representing Adobe.  I hope that you will take the time to stop by and introduce yourself. If you're asking "what is WEVA?" it stands for Wedding and Event Videography Association.

September 2, 2009

Adobe Beginner Classes Episode #26 is live!

I've been in a flurry of creative activity and hopefully, these are useful things to the community. In this episode, I'm continuing to build towards our finale, which I think is the next one.  Read on to see the video and get the details...

I've not seen too many people work on creating semi-realistic fog inside of After Effects, but there are a lot of ways to do it.  I've chosen to focus this episode on one of two main methods that I can think of.  Fog adds dimension and depth to a composition and the element mystery.  Creating it in After Effects is a snap, but you have to start (for this example) in Photoshop.  Once you create it, you can use it again and again.

As always, let me know if you like , if you don't and if you have suggestions for other topics.


September 1, 2009

HD Expo NYC in September

September is officially upon us and as I write this, we're starting to see slightly cooler weather.  However, we'll see some hot stuff at HD Expo in New York on September 17th.  It's a one day show, compact, educational and of course located near B&H in case you have to start purchasing things immediately! ;-) 

I will be partnering with OffHollywood in doing a presentation on RED and Adobe workflows. While this will be a speedy 45 minute presentation, it should be a great one so I hope to see you there. 

In addition, I will be attending a combined NY area user groups meeting.  AENY(me) will be joining with MoPictive and the Avid user group to have a powerful meeting of the three A's.  That starts at 5:30 and should be a lot of fun.  You can find much of the details at the bottom of this page.

Finally, I may end up being at a booth (Videoguys.com) when I'm not at anything else.  I hope that you will stop by and say hello.