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Blue and Green and Web 2.0

We all got back from the Podcast Expo on Saturday night, exhausted but energized at the same time. Doing any trade show is always a somewhat harrowing experience, and there’s nothing like talking for a couple days straight to wear you out. But it was great to meet everyone who came by our booth to talk about podcasting. The actual work of getting things put together for a podcast almost exactly mirrors the broadcast workflow, but the people doing it are largely fresh to the whole experience so they’re a lot of fun to talk to because you can see their excitement. Coming face-to-face with such raw enthusiasm for their ability to get their message out was energizing.

As for the subject of this post, several of us had a chuckle when we looked around on Saturday morning before the show opened and realized just how much of the exhibit hall was decked out in friendly, pastel shades of blue and green. Both of the top sponsors, PodcastReady and Podango, had their logos in blue and green (as seen on this sponsor list here) and it seemed like half the signs in the hall had similar shades too. Then I came home and read that this is a meme that’s been picked up before. My guess? It’s like bubble letters in the 70s, which I’m sure seemed like a good idea at the time (briefly), although to be fair the blue/green thing is considerably less hideous.

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