Guidelines for Creating Folios for iPad 3
The new iPad (Generation 3) is out. The new model has twice the resolution of the previous model. What do 1024×768 folios look like on the new device? And what’s the best approach to creating folios to account for the different devices? And when will the new device be fully supported?
When the new iPad finally arrived on my doorstep, I dropped everything to start testing it. The scaled 1024×768 JPG/PNG content looks reasonably good on the 2048×1536 device. Images look great, and nearly all overlays perform well (and don’t look pixelated when scaled up). Text is noticeably fuzzy in many areas, especially body text and light text against a color background. The performance is excellent, despite the fact that the viewer has to do some extra scaling. The new processor more than compensates for additional scaling calculations.
UPDATE: The issues with viewers on the iPad 3 not being able to display high-resolution (2048×1536) folios have been resolved. With the most recent hot fix (March 23), renditions are now supported, and all app icons are displayed properly. You can submit a v19 viewer to the App Store.
Quick Summary
If you’re in a hurry, here’s the executive summary.
- Use PDF image format instead of JPG/PNG. PDF results in smaller article size and maintains vectors. However, text in interactive overlays is rasterized.
- For single-issue viewers, you cannot create renditions. We recommend creating a single 1024×768 folio with PDF image format. This approach works for all devices, and nearly all content looks good.
- For multi-issue viewers, you have a number of choices. The easiest rendition approach is to create 1024×768 source documents and use these as the basis for both the 1024×768 folio and the 2048×1536 folio. You might want to show/hide layers for certain overlays such as videos and pan & zoom images.






