« Super Bowl Ads This NBC | Main | Problems implementing CMS: The Asilomar »
January 31, 2003
instantET: The "Entertainment Tonight" TV
instantET: The "Entertainment Tonight" TV show is offering a new Windows executable which sits in your desktop tray, and which retrieves data from the net when activated. They use SWF on their site, but use native-code for this type of constant desktop presence. Features include headline news with links to full-text and video-enhanced representations (presumably browser-based). There's a "tell a friend" button. I'd be interested in hearing comments about similar implementations you've seen, successes or failures of this approach, client concerns, etc. Thanks!
[via CNET]
Posted by John Dowdell at January 31, 2003 4:53 PM