Publishing 3.0 Kicks Off In Stockholm
Hello my friends! It's great to be back on the road, and the next two weeks are filled with VIP events and seminars, all surrounding this topic of 'Publishing 3.0'. What *is* Publishing 3.0? Well, if you're thinking that it's like Web 2.0, well, as Greg Rewis pointed out today, "That was so-o-o 2007!"
Essentially, we're showcasing the workflow, but this time around, it's really about the tools involved for spanning media across multiple devices, in multiple formats, utilizing standards and showcasing how to use new Adobe technologies (like AIR, Flex and AMP) to publish, proliferate and monetize one's content and ideas online, anywhere.
In short, it's a whirlwind of information, conducted by myself, Greg Rewis, Stephanie Sullivan and Serge Jespers, each one of us filling a different role (I'm obviously taking on the video-to-web/publishing side; Greg does the Flash & Spry; Stephanie talks about Standards & Accessibility, and Serge closes with Flex and AIR apps and without a doubt, *lots* of dropping jaws in the audience!...Oh, and he also 'previewed' Thermo...Haven't seen or heard about Thermo? SO cool! Check out the link. )
Tomorrow, we'll be conducting a seminar here in Stockholm for around 600 people (the entire seminar is broken into two parts; 4 hours in the morning, 3 hours in the afternoon). After that, well, we're essentially visiting a bunch of major cities (including a brief stint @ Bad Aibling in Germany, where Greg and I will be conducting classes and training for top VARs from the region)
As I really wanted to get a blog post up tonight (seeing as we're flying immediate after the gig tomorrow) here's a brief vid after returning from the successful day (and a very groovy dinner at the Strand hotel)...
In the meantime, I figured I'd also post this little vid that I assembled from an outtake during the rehearsals for the Fuzzy Island sessions. Basically, I just set up the Canon Tx1 and let it roll. I was getting levels on Fuzzy's guitar/mic and then had to do the same for the bass. I put on a lower-third and some animated text from AE, and well, here's what you have...
So, until next time for now. I'm off to bed, as we'll begin the seminar rather early tomorrow. Expect to hear from me again from Copenhagen, and then again in Germany over the weekend.
Blog on...and stay warm! Brrrrrr!
---JL