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October 28, 2006
Paint blows up real good
The Sony Bravia "Paint" ad (also available in high res–requires QT7) looks like someone doused the Bellagio fountains with a tanker full of Punky Colour. The spot took 10 days and 250 people to film, not to mention 5 days and 60 people just to clean up. (Putting your eco-worries to rest, they say, "A special kind of non-toxic paint was used that is safe enough to drink.") [Via Paul Ramsbottom]
Meanwhile Turkish film studio Imago New Media has created OÏO, featuring paint "catapulted into the air, filmed by a high-speed camera and then composited with other catapulted paint footage." Here’s a clip. (The soundtrack has "deservedly obscure James Bond score" written all over it.) [Via]
See also the first Bravia spot (high res), featuring colored balls cavorting around SF.
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Comments
Actually Rene Dupere has written many of the Cirque du Soleil scores. Although I will give you the obscure Bond link…it does sort sound like a shaken martini.
John, we (imago) did not create OIO project. I guess you have seen my post on motionographer, but the credit goes to the French author who’s name I cannot recall at the moment.
All we can be credited with (in regard to OIO) is reporting it to Justin from Motionographer site.
[Okay, thanks for the info, Quba. --J.]
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