June 22, 2013

A cool-looking Creative Cloud promo video

Via art director Paul Clements, who’s posted some production stills on Behance:

[Vimeo]

Posted by John Nack at 8:23 AM on June 22, 2013

Comments

  • William Chinn — 9:31 AM on June 22, 2013

    Outdated: doesn’t mention Lightroom, nor does it mention Photoshop CC as a single product.

    • Ben Hansen — 1:13 PM on June 22, 2013

      haters gonna hate i thought it was cool John!

      • William Chinn — 7:40 AM on June 23, 2013

        For photographers the inclusion of Lightroom is a good thing and could sway the choice to purchase the “package”. For those who don’t need the “package” the availability of PS CC as a single acquisition is also a good thing especially for those who qualify for the soon to expire $9.99 per month rate. Its not a case of “hate” but promoting all aspects of the product in a “new” video. Again, there are photographers out here who are waiting to see if there will be a CC PS and LR bundle offer before signing into a contract.

        • Ben Hansen — 9:07 AM on June 23, 2013

          i think what’s cool about the video is primarily its visual construction. while i agree that the addition of lightroom is significant i don’t think the video really highlights any particular program granted the omission of lightroom from the video is an omission but it’s a minor one from my perspective again because the point of the video is to explain what creative cloud is and that is everything not any single product.

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