Innovate or Integrate?
I sometimes hear about Creative Pros who - in an effort to save money - decide to use open source applications instead of Adobe's Creative Solution products. I come from a company that believes strongly in open source. I actually was the guy that helped open source the Solaris operating system, arguably the crown jewels of the Sun Microsystems software product portfolio. Open sourcing Solaris allowed that community to do what they really loved - tinker with the code to their hearts content. It made sense to open source Solaris for that community and in the right circumstances, I absolutely believe in the model.
And obviously, I have thought about whether open source has a place in Adobe's creative products strategy. But what designers need is tightly-integrated workflows and high reliability right out of the box so the really important question to ask is what's the impact to the user. Yes, clearly it's cheaper, but does it really save money in the end?
I read a really interesting blog written by Eric Vreeland, a creative professional who works across print, web and video - virtually all of the CS3 product line. His description of the time it took to manage the lack of interoperability between those products, reduced feature sets, differing interfaces of the various free products, inconvenient file formats, etc. really gave me some insight into his business. He used so much of his time "fixing" all that free software that the savings on the cost of the software evaporated incredibly quickly. Time he could use on new projects - and by the way, bill to a customer to help drive up his bottom line - was taken up being his own system administrator and software integrator.
In the end Eric decided that the open source products had too big a cost to him for this set of tasks, and he bought our Master Collection -- an integrated suite of some 12 individual products like Photoshop, Illustrator, Dreamweaver and Flash software, all with a common user experience, interface, installation, etc. He found he could spend his time taking full advantage of not only rich feature sets but the incredible integration of the products. Less time on getting things to work meant he gets to spend more time on what he really loves. Being creative.
Don't get me wrong, open source software can be a perfect solution. It's just not right for everything. Or for everyone - like many creative professionals who are on deadline and prefer to innovate vs. integrate.
For people like Eric, it has become clear. Less time per project. More time spent on the work he loves. More dollars to the bottom line. Priceless. Just proves the old adage. Time is money.