Today we made the announcement that Strobe is now called Open Source Media Framework (OSMF) and is now available! OSMF will help standardize media players that use the Adobe Flash Platform for media delivery.
I’m really excited about this collaborative, industry effort to help not only make video perform better in Flash, but will enable a larger ecosystem of media services to be easily incorporated into your player development… and, just because I didn’t blog about it earlier – Flash Player 10 is now at 86% adoption (7 months after release) and continues to be the number 1 platform of choice for video on the web.
Media players on the web today do much more than your television screen in your living room. Media players are responsible for rendering the video, managing playlists, integrating targeted advertising, content protection, tracking and error correction. I spoke about this last year at Streaming Media West (download here).
OSMF is a flexible architecture to help developers create custom playback experiences while leveraging a potentially huge range of services made available through a common plug-in architecture. This plug-in approach will allow multiple CDNs, Advertising, reporting and much more to be easily added to the media player. You can look at some of the inaugural partners committed to building plug-ins to help you get rolling.
Put simply, OSMF lets you focus on the business of delivering video, not the player development – but will not prevent you from adding your own spin to keep your users engaged longer. As Adobe continues to innovate new features like Dynamic Streaming or DVR you can easily update your player with the new code so you can take full advantage of all the cool stuff we have up our sleeves as soon as we ship!
The website www.OpenSourceMediaFramework.com has been setup as the source code repository and home for all the pluggable components that people will make. The source code is available under Mozilla Public License.
Akamai who founded the Open Video Player initiative is also helping by contributing to OSMF through a strong collaborative relationship with Adobe. Tim Napolean, Chief Strategist at Akamai is quoted in the release:
“Open Source Media Framework complements and solidifies Akamai’s Open Video Player initiative,” said Tim Napoleon, chief strategist, of digital media at Akamai. “OSMF leverages code from Akamai’s Open Video Player and Adobe’s expertise and resources to assist media companies and publishers in redefining the benchmarks for online video experiences that are powered by standards based workflows.”
For details about the release
For the product page
For more information about Open Video Player