A couple of months back, STC’s new President, Alan Houser was on a closing panel of an event, and his answer to a frequent question has haunted me for weeks. The question? “What, if anything, would you have done differently in your tech comm careeer, knowing what you know today.” Read on to find out Houser’s answer. And I think I’ve finally found my answer.
Snow storms and brain storms
This April I represented Adobe at an outstanding STC regional event, STC Spectrum 2012, in Rochester, NY. Despite an unseasonable snowstorm that covered all directional signage at the RIT campus, a capacity crowd showed up for an event that had a wide array of tract and themes. There was a sizable flock of hardy Canadians who are always nonplussed by anything that Mother Nature throws our way.
By the way, I was very impressed with the grasp everyone (veterans and newbees) had on many of the challenges that face us today. The days of spelling out D-I-T-A are definitely a thing of the past.
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