Author Archive: Mark Niemann-Ross


You may not have have heard, but I’ll be leaving Adobe this month. I tell people that I have the best job in the world – and I mean that sincerely. But there are some things I am wanting to try out that can’t be done while I’m sporting that Bright Red “A” logo.

Watch for me on LinkedIn or Facebook – I’ll be rooting for you!


Metadata presentation at Developer Summit

On Monday, May 3rd, at the Creative Suite Developer Summit, Gunar Penikis will present a special session on metadata and it’s use in publishing. His presentation is titled “Metadata – The Message is IN the Media” and will discuss how the use of metadata. can fundamentally disrupt how media is currently managed and consumed.

Understanding the basics of Strongly Attached Metadata and Semantic Namespaces (SAMSN) will reveal new ways to rethink your approach to media management whether you are photographer concerned with rights and licensing in your photographs or a CIO trying to optimize your digital supply chain. Embedded metadata can literally enable the message to be in the media.

You can find more about Gunar, metadata and his company at The session is free, and available to all developer summit attendees.

Dev Summit Registration: Online or not Online

Registration for the Creative Suite Developer Summit is open – and I need to clarify one thing.

You only need to register if you are attending the developer session Live and in Seattle.

If you are planning to attend online, you don’t need to register. Complete online details will be posted at this website when the developer summit begins.

Again – you don’t need to register if you are not attending the developer summit live.

Training classes at the 2010 Creative Suite Developer Summit

On Monday, May 3rd, we kick off the 2010 Creative Suite Developer Summit with a collection of in-depth and Non-Disclosure sessions. If you want to do some hands on training before the actual first day of the conference (May 4th), here are a couple of suggestions:

First – if you’re considering programming plug-ins for InDesign, I would HIGHLY recommend taking “Adobe InDesign SDK Programming – Getting Started.” Learning to program the InDesign SDK can easily take between two to six months of non-productive time, so getting a kick-start is well worth your time and money. Kris Coppieters returns (for the third year) with this excellent workshop on programming the internals of InDesign. Note that there is a fee for this class, and it requires registration separate from the Adobe Developer Summit. For more details and registration, go to

Also – Ben Forta will be running a two-hour introductory class on Flex and Flashbuilder. We’ll be talking a lot about these technologies during the week, so if you haven’t been exposed to this programming environment, it would be well worth your time. The Flex and Flashbuilder 101 class is free, and doesn’t require registration. Just show up.

As always – if you have questions, let me know.

Presentations from the Q1 Developer Update

The Developer update in January wasn’t recorded, but I have posted the presentations for your review. Here they are…

Creative Suite Enterprise Developer Summit Registration – OPEN

Yep – registration for the creative suite developer summit is now open – click here!

The Creative Suite Developer Summit is geared towards assisting Enterprise and In-House IT staff in their efforts to use Adobe Creative Suite Products to create information authoring and distribution solutions. Unlike MAX, this summit will focus specifically on tools and SDK’s for Creative Suite, and is a much more intimate conference – limited to 200 in-person attendees.

This five-day conference is free to attend, and will be of most interest to strategic product planners, information architects and technical managers.

Session details are located at:

Developer Summit Jazz Jam?

Here’s an interesting question. If I put together a Jazz Jam at the Developer summit, probably May 5th, would you come? Just watch? Or do you carry your keyboards with you?

Send me your thoughts…

(I play bass)

What can you expect at the 2010 Developer Summit

For anyone who haven’t attended a previous developer summit, you might be wondering what to expect.

Lucky you! We’ve been capturing presentations from the previous three years. Here’s a list of links…

Session List for Developer Summit is posted

I just finished the first cut at the sessions for the 2010 Developer Summit. Although there may be some minor additions or deletions, this should give you a pretty good idea of what we’ll be covering.

You can see the list here

First Announce – 2010 Creative Suite Developer Summit

This blog is dedicated to 3rd-Party Developers creating plug-ins and integrations for the Creative Suite. You’ll find notifications about important events – and this particular notice is of great importance!

The Annual Creative Suite Developer Summit will be held on May 3-7th, 2010 in Seattle, Washington. (You can find the 2009 recordings and agendas here. ) This year, we are expanding our Acrobat and Livecycle coverage in addition to the normal coverage on the Creative Suite products.

In contrast to MAX, the Creative Suite Developer is focused on Creative Suite developers and the SDK’s related to those products. We’ll talk about Flash and Flex, but only in the context of developing for Creative Suite.

The conference is free – but we limit attendance to 200 participants. You can also participate online, and review recordings, but the deep value is meeting with the engineers and product managers driving product decisions, and learning about Adobe strategies and directions. No surprise – we’ve found that Product Planners and Technology Architects gain the most benefits from this conference.

We are in the initial planning stages, and will make updates to the official site as we complete planning. You can watch our progress at

For now, pencil in the date. More details to follow…