What in the world am I talking about?
For the “culturally-challenge” individuals when someone is referred to as “Kool-Aid drinker” it means someone who blindly believes in a certain ideology without questioning common sense. For the “acronym-challenge” individuals ADEP stands for “Adobe Digital Enterprise Platform” and WEM stands for “Web Experience Management” (Take note that WEM is one of the solution that is provided by the ADEP platform, it used to be referred as Communique but the marketing team doesn’t like the spelling or something).
Pragmatist is someone who make sense, a realist, or pretty much someone who for all purposes believes that in practice lies the true meaning. I’m a pragmatist by heart, and so far it did me well.
So why do I consider those that admire the ADEP WEM platform as pragmatist? Well there are multiple things but to get started I’ll first explain it by listing out the things that I admire about WEM.
- One-click wonder – In my previous consulting engagements where I’m working with other CMS systems, installations can take as long as a week. That’s just installation of the core product. If you want to install the rest of its part then you would have a day or two more. In ADEP WEM, a click or one-execution of command will do the trick. This saves a consultant the hassle of getting everything right and saves the client some consulting budget that could be re-allocate in what actually counts (i.e. building the site).
- It’s all about the package - Compare to other CMS systems almost everything a typical enterprise site would need comes with the core WEM solution. Digital Asset Management is part of the product. A web-based IDE is included or a desktop-based IDE can be downloaded for free. A source-code control system FileVault is included as well. It has it’s own app server with CQSE. It includes basic analytics gathering. Deployment from the “authoring side” to the “publishing side” is part of the product, no need for a separate installation for a FTP like deployment tool. No database is needed — this saves time and quite a headache since getting any database schema defined by the DB Team of the client usually would need to jump to a series of approvals. It even comes with an “App Store/Android Market” like capability with Package Share. Oh and that “mobile-revolution” we’re experiencing right now well, it’s there too emulated for your viewing pleasure. In all, with installation alone, it probably saves the client at least two weeks of engagement or if you equate that to the usual consulting rate it results to about $10,000 – 20,000 of savings! (Who doesn’t like saving money?).
- We’re open 24/7 – The core technology is open to the public. JCR, Sling, and OSGI are all open source and can be easily extended using libraries that are available outside the hallowed and secured halls of Adobe. This results to easy integration with custom systems and environment (which, almost 99.9% sure any engagement would have some sort of custom integration with their system).
In summary… What kind of person wants to build something but want it to be: easy to build, comes with almost everything you need, and “Oh, just in case you’re missing something you can add it in with no restriction”? Yeah… that’s right a pragmatist.