When I was asked to write a guest blog post on Photoshop.com, my first reaction was, no way! I don’t want to talk about the joy of coming to work every day. Who wants to hear about that? Or the satisfaction that comes with working with such dedicated and talented people on this team. Ok, ok I would love to share my experience working on the Photoshop Team.
I used to be a prolific artist back in the day. Comics, ad work, designs, videos, you name it. However, in the last couple of years it has become my conscious choice to be a part of making a software product. My background is in painting, illustration, 3D, design and video. I have been at Adobe for over 13 years, publishing doing art for the past 20 years, and like many my first exposure to Photoshop, then at version 2.0, was love at first sight. I begged my graphic design friend, Judy, for Photoshop time on her computer. The idea that I could scan artwork and modify it opened all kinds of new avenues of creativity. When I was busy creating comics, I eventually abandoned Quark Xpress and did all my text/lettering inside Photoshop. The art world was opening up, Kodak released a digital camera, scanners got cheaper, and it was a great time to explore the new technology that was coming from Silicon Valley. Little did I know I would one day play a part of contributing to Photoshop.
Daniel Presedo’s early sketch art
As the comic industry began to wane in the 1990s from forces beyond its control, I looked again at Photoshop, Adobe, and Apple, the tech companies I admired. There was a new path for me to follow, I left home and headed west to the Bay Area. It took only a short time for me to wiggle my way into Adobe Systems. And when I found myself inside its walls, I was thrilled. The creativity was bursting, and Photoshop and other apps I enjoyed using were suddenly at my fingertips. I finally found another challenge, and although it was not using pencils, brushes or paper, it was equally as captivating.
It was not until helping finish Adobe Lightroom 1.0 that I finally embraced fate. Someone actually wanted to trade places with me. I would work on Photoshop and he would work on Lightroom. It was if a gift arrived and I was ready to seize it, and I wanted to be a part of Photoshop continuing to explore its 3D path. I can tell you there is not a day that I do not enjoy coming to work or appreciate the magnitude of my good fortune.
I currently work on 3D and Painting within Photoshop. I hear a few people ask why 3D, why in Photoshop. My first answer to that would be, what 3D artist would not want to have Photoshop’s tools in their 3D application? The second answer is that Photoshop is a compositing application. We handle many media types for you to use in your composite besides pixels including text, vectors, and video. 3D is just one more media type we handle, and it offers unique features that you could never achieve, or achieve easily in 2D. One example, the revamped Lighting Effects filter in CS6 is 3D but presented in our interface as 2D. And there might be other opportunities like this that will benefit Photoshop 3D customers and 2D customers.