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"Thank you Adobe!"

It took me some time, but then I decided to make a special post on the subject at hand. During the recent Swiss Publishing Week, I did a few presentations on Adobe InDesign and Adobe Photoshop that ended with a Q&A session with the audience. This was a great opportunity for me to gather feedback and feature requests directly from our users. As a matter of fact, one of my presentations was about how and where InDesign gets produced; from customer feedback to product management, from the writing of specifications to coding. Nothing detailed, clearly, but enough for our users to understand that each new release is an elaborate sequence of events, and the hard work of many people.
Now here is what I wasn't expecting, in times where it's so much easier to only complain: users coming up to me, and telling me "Thank you Adobe" for making their life as creative professionals easier, for creating the tools they need, for making each version better than the previous one... And, believe it or not, this happens all over the world.

I then surfed over to Wikipedia and looked up the features that were added to the applications I use most, and here is what I came up with: Adobe Photoshop, Adobe InDesign, and Adobe Illustrator.
Reading a little of the history, brought me back down memory lane to the times when Photoshop did not have layers or a History Palette, when I had to work on Illustrator vector art without a live preview, when InDesign introduced working with transparencies and allowed me to place native Photoshop and Illustrator files. And it goes on, and on, and on...
Yes, over time, Adobe has drastically changed the way I work. One story I always tell, is when I switched over to InDesign 2.0 and started to work the way Adobe was describing in their events and documentation, through the use of native files, of Adobe Bridge (which came later), or implementing PDF workflows, etc...; my production times got reduced so dramatically that I truly had more time for learning new stuff, or spend the time being more creative on the job (or accept more work).
Now, although I too thank Adobe for the tremendous work that has been done over the last 25 years, I remain humbled by the fact that users step up and publicly show their love to Adobe through an employee such as yours truly.
Well, in return, I wish to thank all of our users without the feedback and wish-lists of whom, our products would not be what they are today, or what they will be in future.
Thank you Adobe, yes, but Thank you Users too!

For those of you who are interested in the history of Adobe, I can only recommend this marvelous book by Pamela Pfiffner, Inside the Publishing Revolution: The Adobe Story.

[PS - I will not post gripes here, this post is about the love ;-). For feature requests or bug reports, go here.]

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