What analytics parameters do you rely on to track the performance of your technical content?
At the STC India Conference earlier this month; my colleague, Vikrant Rai, and I presented a session that discussed some key content-related parameters. Here is the slidedeck:
Together with my Adobe colleagues Diana Joseph and Frank Jennings, I am co-presenting at the Text Analytics World conference this April in San Francisco. Here is the session abstract:
While designing Web or print publications, there is a typical requirement to place stock art at regular intervals to keep up reader engagement and break the monotony of text. Selecting relevant stock images is time-consuming and often involves collaboration between multiple individuals. There are copyright considerations as well: you cannot simply select any image that you come across. The requirement to maintain attribution for the images in use poses a challenge as well.
This presentation examines the use of natural language processing—particularly named-entity recognition (NER) techniques—in suggesting context-aware, free-to-use, and well-attributed stock images for Web or print content.
The conference website is here. See you in SFO!
I’m excited to share that I’ll be part of STC Summit 2011, presenting the following two sessions:
A session summary for the second session is available from the STC Learning Center. If you want to read it right away, download the PDF from this URL.
I look forward to meeting you at the Summit!
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