Steve Kilisky's Dynamic Media Blog

February 27, 2007

When You Reach a Fork in the Road...

Take it (You gotta love Yogi Berra).

For the last 10 years I've lived, breathed, and outfitted my wardrobe with After Effects. Some might say After Effects is more than just a software tool and that it is a drug (FXTC),a cult, or a religion; for me its been a way of life. This is one of the reasons I created this blog.

But now after a year of blogging, I feel its time to expand my view of the world beyond After Effects and look through my new pair of sunglasses (Richard T., I finally retired my Vuarnets) at the broader world of Dynamic Media. To parapharase Theodore Levitt, I asked myself; "Self, are you in the train business or the transportation business."

What this means is that as soon as I can figure out how to do it (or more likely find someone smarter than me [not too hard to do here at Adobe]), I'm going to change the name of my blog and begin to speculate, preach, ramble, and babble about not only AE (which I'm still addicted to), but also cover topics of broader interest to me (and hopefully to others).

Stay tuned... facelift about to happen.


Posted by Steve Kilisky at 10:51 AM on February 27, 2007

Comments

Christopher Kelley — 10:54 PM on March 1, 2007

Very nice, love the quote.

Peter Kahn — 4:19 PM on March 2, 2007

Hi Steve,,
Missed your posts. Yeah, I think that widening the range of discussion is a good thing but dynamic media (whatever that means) sounds like it could be extremely broad.

Not sure what your post is specifically saying. Did you get a new job? Is Adobe now looking at concepts like "Dyanmic Media" as a "bundle" rather than a product focus like After Effects? Or are you just saying that this blog will cast a wider net?

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Peter,

Thanks for the comments. Name change primarily reflects a broader focus on my thinking as opposed to being product driven.

sk

bogiesan — 7:11 AM on March 6, 2007

As in interactive PDFs?
I have Bob Connolly's book of the same name.

david boise ID

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Hi Dave,

An interactive PDF could be considered dynamic media although that wasn't what I had in mind when I "rebranded" the blog. Hopefully it will become clearer what Dynamic Media means to me as I begin blogging on the topic.

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