My colleague Marcus has been at IFRA recently and has been updating us via his excellent blog. Definitely worth a read if you have a creative side and/or like Lego.
He did point out the ad campaign that our friends in Russia had run for Acrobat 9 Pro earlier this year. In the best traditions of Russian animation, that ads are whimsical, funny, cute have excellent timing but most of all, I'm not quite sure how they relate to Acrobat!
"The Acrobat Brothers".... you can see them for yourself here