Content Scenarios for exploring new Information Products

July 10, 2012 @ 9:52 PM, By Maxwell Hoffmann

Every day technical communication teams are being asked to do something new. Given the rate of change that is apparent in the marketplace, and the expanding array of new devices and venues that will need to be supported, this trend will only accelerate. One question that comes up is how do teams explore the new read more…

STC Summit 2012: Adobe Thought Leader event highlights and PPT slides

May 30, 2012 @ 2:48 AM, By Maxwell Hoffmann

Besides being a Platinum Sponsor for this year’s STC Summit in Chicago, Adobe also pulled together a “deep dive” thought leader “pre-conference” event held the morning before the conference officially kicked off. Our marketing team worked overtime bringing some of the brightest subject matter experts together for what was essentially a “demo-less” event. Adobe’s mission read more…

Text Mining: removing “Nuggets” of ambiguity from FrameMaker content

May 10, 2012 @ 11:33 PM, By Maxwell Hoffmann

On May 10th, we had an extremely informative webinar with guest John Smart, “Text Mining from Adobe FrameMaker: How to find lost Terminology in seconds.”  (Note: free Adobe account registration required to view this or any other on-demand webinar.) This webinar focused on how one of Smart Software’s tools (Text Miner)can be used to “mine” terminology read more…

Just a few words; improving Tech Comm Content via Simplified English

May 8, 2012 @ 3:47 AM, By Maxwell Hoffmann

We recently had two webinars by Simplified English thought leader, John Smart of SMART SOFTWARE. John’s company has created several products that enhance FrameMaker by simplifying content and making it consistent. Here are some highlights of useful guidelines for achieving readable, “unambiguous” English that is only open to one interpretation, be it via translation or read more…

How Novell Uses FrameMaker for Structured Global Documentation

April 10, 2012 @ 5:28 AM, By Parth Mukherjee

Global infrastructure software provider uses Adobe FrameMaker to streamline the documentation process and deliver information to global audiences faster. (Detailed PDF available here) In a recent conversation with Evelyn Sealander, senior documentation manager for Novell, Evelyn discussed how the global infrastructure software provider uses Adobe FrameMaker 10 to accelerate authoring and disseminating documentation to audiences read more…

#ICC12: Resizing Content for the Small Screen: Considerations

February 27, 2012 @ 5:16 PM, By Maxwell Hoffmann

Much has been written or presented on the process of converting content for mobile devices and tablets. But little has been written about how we must change the way we write for delivery to a device that displays about one ninth of web or PDF content viewed on a single laptop screen. This blog touches read more…

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