So, why does certification matter? How can it add value to the sales opportunity and increase the chances of winning the business?
The Adobe Certified Associate (ACA) exam has been designed for the academic sector. It allows institutions to offer an additional qualification for their students that has real value in the world of work. In the US the number of students taking the ACA exam is growing exponentially adding value to the product sale and increasing customer loyalty to the Adobe product set.
There are currently three ACA Exams with more to follow:
- Web Communication using Adobe® Dreamweaver®
- Rich Media Communication using Adobe Flash®
- Visual Communication using Adobe Photoshop®
The datasheet (link below) has lots more detail, but the main thing you need to know is that Prodigy Learning are the UK experts, selling and delivering the certification exams on behalf of Adobe. So any leads for certification can be passed directly to Craig Bewley of Prodigy – craig.bewley@prodigysolutions.com - and they will do the rest. The ACA Exams are an important initiative and one that UK customers are starting to ask about. The datasheet is a useful sales tool that can be passed directly to your customers for them to contact Prodigy Learning.
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