Program Overview | Objectives/Metrics | Target Audience | Channel Assets | Call to Action | Creative
Adobe Student & Teacher Editions: Buy before you graduate
Most final year higher & further education students graduate during May & June. We want to encourage these students to take advantage of the Adobe Student & Teacher Editions pricing whilst they are still eligible.
To support our channel partners we have developed some new marketing assets. The key message is to: “Buy before your graduate!”
These assets will be available on Monday 9th May, and promoted in the May channel newsletter.
· Achieve Q2 Student & Teacher Edition target
· Final year higher & further education students
Channel marketing assets are available online in a Connect meeting room:
Partners should enter the Connect room as a “Guest”, there is no room passcode.
Assets will be available on Monday 9th May 2011
Call to Action
Channel partners should include their own call to action – e.g. online store, sales number
Creative (sample for illustrative purposes)
See attached pdf for full details of assets available