Posts tagged "Customer Reference"

Education Announcements

There have been two key Education announcements recently; the University of Salford and Adobe Education Exchange.

  • With the University of Salford we have worked with them on announcing our partnership, which is very exciting. The University’s new faculty at MediaCityUK (the new home for BBC and ITV and Uni of Salford) will see Production Premium 5.5 throughout the Uni’s studio, we’ll be working with them on R&D in video and audio, and we’re offering students work placements with our video team. Our blog can be found here, contact me for the full press release.
  • Today, we’ve launched the UK Adobe Education Exchange. It’s an online community for teachers and lecturers where they can share resources, curriculum plans, and advice. At a time when the training budget for teachers/lecturers is being squeezed, this community-based Exchange aims to provide a a forum to educators to be inspired and develop skills. Our release focused on secondary education can be found here. Respective blogs will be going up today on our School and Higher Ed blog later today. Check out Liz Wilkins’ short video intro here, and views from Adobe Education Leader, Saiqa Liaqat, here.

Video Broadcast Announcements

It is often very difficult to keep up-to-date with so many new announcements being made. Here’s a summary of recent Adobe announcements regarding Video and Braodcast.


IBC, the leading broadcast conference in Europe took place in Amsterdam (8-13th Sep) and we briefed a number of press on our broadcast vision and we also made a number of key announcements:

  • Adobe Announces Flash Media Server 4.5 and Flash Access 3.0
    • Significant new versions of our industry-leading video solutions, including Flash Media Server 4.5 and Flash Access 3.0, allowing media publishers to extend their already broad mobile reach via Flash-enabled devices, with the new ability to deliver video content to Apple’s iPad and iPhone devices, enabling them to reach the widest audience possible.
  • Top British Television Network ITV Adopts Adobe Story for Scriptwriting
    • ITV has selected Adobe Story, an online and offline collaborative script development tool, to manage pre-production of over 500 episodes per year of ITV’s popular programs, including Coronation Street and Emmerdale. Plus, ITV’s adoption of Adobe Story in its production workflow highlights the growing demand for the Adobe Creative Suite Production Premium script-to-screen workflow across the broadcast industry. 
  • Adobe Showcases Advances in Broadcast Workflows at IBC 2011 (our umbrella release and blog)
    • Adobe is showcasing new video technologies and initiatives that are enabling media professionals to create, deliver, and monetise dynamic media across a myriad of platforms and devices. Includes reference to Adobe acquiring IRIDAS, the news above and how our pro video tools grew 22% year-over-year, and 45% on Mac due to large number of Final Cut customers switching to Premiere Pro.
  • Our blog summarising all the news is here, all releases in the press room (hyperlinks to releases above).

ePortfolios: Acrobat in Secondary Education

Managing the amount of data and information in today’s digital age, is a challenge for students and educators alike. Acrobat is the perfect tool to create and amanage a digital ePortfolio. Take a look at this customer showcase:

High schools across the country enhance curricula to meet the demands of 21st-century learning and skills development using Adobe Acrobat Pro and ePortfolios

Unlike students in previous decades whose work consisted primarily of written papers and paper-based graded exams, today’s high school students are expected to possess a set of skills that enables them to collaborate and communicate using a variety of media. They need to be adept at completing engaging multimedia projects and be prepared to compete in an increasingly technology-dependent, visually driven society.

In addition, educators today need effective ways to monitor and assess students’ ongoing progress in the classroom and enable them to take a more hands-on approach to student learning. With a focus on formative, classroom-based assessment for learning, teachers, administrators, and parents can improve student achievement and better prepare them for success after high school.

“Our job as educators is to prepare our students to succeed, regardless of what path they choose. With Adobe Acrobat Pro and ePortfolios, students leave our program with an array of skills — and a compelling, dynamic portfolio to prove it.”

Dena Wilson
Graphics design teacher
Denton ISD, Texas

To meet these demands, teachers and administrators are challenged to create well-rounded, interdisciplinary academic programs that use the latest technologies to help students in all areas of academic study develop 21st century skills they can use in pursuits after high school. High schools across the country have begun adapting and modifying their curricula to offer an array of courses to help students create expressive, dynamic multimedia presentations to communicate what they’ve learned.


  • Enabled ongoing monitoring of educational progress and peer-to-peer reviews
  • Helped students create professional-grade portfolios to use in college admissions or job interviews
  • Enhanced school curricula to address evolving skill requirements
  • Strengthened students’ abilities to communicate across a variety of media

The full showcase can be found at: