Posts tagged "Lightroom"

Free: Lightroom 4 Beta

If anyone is a keen photographer or already a Lightroom user, I’d recommend taking a look at the Lightroom 4 beta. I downloaded this last night and took a quick look. The user interface seems much improved and reading the article below you’ll see tha there are some great new features.

Free Lightroom 4 Beta Delivers Unparalleled Image Processing and Workflow Efficiency for Photographers

SAN JOSE, Calif. — Jan. 10, 2012 Adobe Systems Incorporated (Nasdaq:ADBE) today announced Adobe® Photoshop® Lightroom® 4 beta for Windows® and Mac. Available as a free public download from Adobe Labs, Lightroom is the essential digital photography workflow solution helping amateur and professional photographers quickly import, manage, enhance and showcase their images. Lightroom 4 beta is a preview of new features and capabilities that will be offered in the final release of Lightroom 4, expected in early 2012. The beta features refined technology for superior shadow and highlight processing, expanded management capabilities including enhanced DSLR video support and the ability to create beautiful photo books from within Lightroom. Adobe encourages photographers to try the beta release and provide feedback to the product team.

“Giving early customer access to new versions of Lightroom has helped our team deliver an outstanding battle-tested product that really stands up to the demands of photographers worldwide,” said Winston Hendrickson, vice president of Digital Imaging Products, Adobe. “The much anticipated release of Lightroom 4 beta continues this tradition and shows how much Adobe values customer insights into photography workflows.”

New Features in Lightroom 4 Beta
Lightroom 4 beta is a major software update adding a broad range of new capabilities based on feedback provided by the photography community. All new basic tonal adjustment controls extract the entire dynamic range from cameras for stunning shadow details and highlights. The software features additional local adjustment controls, including Noise Reduction, Moire and White Balance.

New native video support gives photographers the capability to play, trim and extract frames from video clips shot on DSLRs, point-and-shoot cameras and smartphones. Many standard Lightroom image adjustment controls can also be applied to video clips and adjusted videos can be exported as a H.264 file or published directly to Facebook or Flickr.

Lightroom 4 beta provides photographers the tools to create impressive photo books with rich text controls and a variety of easy-to-use templates, as well as a direct link for photo book creation from within the new Book module. Also, a new intuitive Map module displays images already assigned a location, provides location tagging controls and saved locations for effortless assignment of a photographer’s common locations.

In the Develop module, the addition of soft proofing helps photographers tune images in a destination color space to ensure prints and Web content look their best. In addition, customers can now email images directly from Lightroom using an email account of their choice including Gmail, Hotmail and Yahoo! Mail.

Adobe Photoshop Family
Adobe Photoshop CS5 and Photoshop CS5 Extended are at the heart of the Photoshop family, joined by solutions for users at every level who want to bring out the best in their digital images either at home, in the office or on the go. Photoshop Lightroom 4 beta addresses the workflow needs of amateur and professional photographers, helping them create, manage and showcase images in impactful ways. Photoshop Elements 10 provides consumers with powerful yet easy-to-use tools that organize, edit, create and share photos memories. For mobile devices, Photoshop Touch app transforms images with core Photoshop features custom-built for tablets; and Photoshop Express is a free app for simple photo fixes and enhancements, and sharing to social networks.

Pricing and Availability
Adobe Photoshop Lightroom 4 beta is available immediately as a free download on both Windows and Mac at http://labs.adobe.com/downloads/. Customers can submit feedback on the community powered feedback site: http://feedback.photoshop.com. Users can also connect with the Lightroom team directly on Facebook (www.facebook.com/lightroom), via Twitter (www.twitter.com/lightroom) or on the Adobe Lightroom blog (http://blogs.adobe.com/lightroomjournal). For Lightroom how-to videos, visit http://www.youtube.com/lightroom.

What About Selling Lightroom?

This is a fantastic product that should be attached to every Photoshop sale. It seems that many of you know this already as the growth in Lightroom year-on-year is 400% plus, but that’s still scratching the surface.

Here are some key points about Lightroom:

Adobe® Photoshop® Lightroom® 3 software helps you bring out the best in your photographs, whether you’re perfecting one image, searching for ten, processing hundreds, or organizing thousands. Put this into the context of a school or college with a huge number of images to manage and Lightroom becomes the perfect tool.

Create incredible images that move your audience. Experiment fearlessly with state-of-the-art nondestructive editing tools. Easily manage all your images. And showcase your work in elegant print layouts, slide shows, and web galleries, as well as on popular photo-sharing sites. All from within one fast, intuitive application.

What is Lightroom?

Learn more about Lightroom

Learn more about Lightroom

If you’re an advanced amateur or professional photographer, you need a wide range of tools to keep your digital projects creative and organized. Lightroom provides all your essentials in one intuitive package.

New in Lightroom 3

See what's new

See what’s new

Lightroom 3 delivers a range of new features and enhanced capabilities, including faster performance, new world-class noise reduction, lens correction, support for DSLR video files, easy-to-share slide show videos with music, and much more.

Your digital photography foundation

Create brilliant images

Get just the look you want from every shot with state-of-the art image processing tools that let you easily alter contrast, tune color, convert to black-and-white, add grain, reduce noise, adjust sharpness, and more.
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Streamline your digital photography

Be more creative and save time with a fast, intuitive assistant that gives you the tools you need to efficiently edit, manage, and showcase your images.
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Make an impact

Express your vision with style and impact using flexible customized print layouts, dynamic slide show videos with music, elegant web galleries, and streamlined integration with online photo-sharing sites, including Facebook, SmugMug, and Flickr, a Yahoo! service.
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Highlights

Lightroom 3 for Education

Hugh John is a well known Education journalist and he has just published a very positive article on Lightroom 3 entitled: Lightroom 3 a cool solution for digital photo frenzy.

Here’s an extraxt from the article:

Photoshop Lightroom 3

You’ve bought the new digital cameras, taken the students on a field trip and come back with more than 100 images. No problem. With hard drive storage so capacious and such good value it’s plain sailing… Isn’t it?

No. Once a photo collection gets into the thousands – it doesn’t take long – you need digital asset management (DAM) software. Better yet if this software allows you to edit your image collection, either individually or in batch format. Adobe’s Photoshop Lightroom is such an application.

To read the full article so that you can upsell a Photoshop customer with Lightroom 3, go to:

http://www.agent4change.net/resources/software/687-lightroom-3-a-cool-solution-for-digital-photo-frenzy.html