Wow ……. what a great resource this is!
Hidden away there is a goldmine of resources for students and educators, many of which have been developed specifically for Education by Adobe Education Leaders (AELs). Please encourage your customers to review the wealth of material at:
As an example there is a set of resources for Higher Education. Resources range from the value of CS5 in Education to the use of specific products such as Production Premium or Acrobat. Direct your customers to:
The video clipos are typically very short; a few minutes at most. They cover all aspects of using Adobe products, so a bit like YouTube you can always find that ‘how to’ instruction somewhere on Adobe TV. So if you want to find resources by product, go to channels at:
Here you can navigate directly to K-12 or HE resources; alternatively Web Design or Photo Editing. Why not include a link to Adobe TV on your web site and promote these resources in your next customer newsletter?
It’s surprising how many useful resources Adobe provides for the Education sector. I’ve summarised a few here that you can point your customers to and at the same time add value to the sales proposition.
Teaching and Learning Resources for Schools – choose a solution, choose a subject or choose a product to get instructional resources for school customers. In addition this site provides links to training materials, success stories, online events, Adobe Education Leaders, and much, much more.
Higher Ed Teaching and Learning Resources – choose a solution or choose a product to get a variety of tailored resources for Higher and Further Education. In addition this site provides links to online events, showcase materials, Adobe Education Leaders, Achievement Awards and many other valuable resources.
Adobe TV: Students and Educators Channel – as the name suggests this resource offers a wealth of programs for students and eduators where they can see products in action and learn how to get the very best out of Adobe’s wealth of technology.
Adobe Certification Programs – learn about the Adobe Certified Associate exams, how to become an Adobe Certified Test Centre and how these programs can open doors for students with industry recognised certification.
Adobe Professional Development - eSeminars, on-demand Seminars, Live Events, Curriculum Workshops and Adobe online Training can all be found on the professional development site.
These six sites offer a comprehensive set of resources designed for education customers, but they’re a well kept secret. Why not differentiate your customer proposal with links to these resources?