Adobe and Microsoft joined forces last year to offer organizations one complete, integrated marketing cloud solution by bringing together their most powerful systems including Adobe Campaign and Marketing Cloud, Microsoft Dynamics 365, and Microsoft Azure.
Adobe commends the Senate Homeland Security and Governmental Affairs Committee for passing the Connected Government Act (S. 1769), which will help ensure government websites are mobile friendly. As more Americans turn to their mobile devices to access the internet and obtain government services, agencies need to ensure that their websites are easy to navigate and can be viewed on a smartphone, tablet, or other mobile devices.
In a new study released this month, Governing Institute evaluated how effectively states use digital platforms. The study measured digital maturity levels across three parameters – usability, mobile-first design and operational efficiency – by looking at how customers pay taxes, find and apply for employment and register businesses online.
The second Hawaii Annual Code Challenge (HACC) shows how software and island life make for a great pairing. Launched last week, HACC is the latest effort by the State of Hawaii to transform how the government conducts business in the state.
2018 will be the year of personalization and connection. Citizens are paying more attention to their government. They crave direct communication and a feeling of understanding from the organizations that serve them.
Government agencies have the unique challenge of serving what can seem like countless citizens. These citizens are incredibly diverse, and come to government websites for various reasons. That’s why personalization will be the foundation for effectively communicating with each individual citizen.