Archive for January, 2013

Adobe Summit Goes Stratospheric

It’s not every day that you get to hear first hand from a man who has jumped from the very edge of space and broken the speed of sound (without the help of a fighter jet)!

That man is Austrian daredevil Felix Baumgartner and we are excited to announce that he will be joining us at Summit! Given that he had a huge impact on social networks when he made his Red Bull Stratus record leap in October 2012, we thought he would be a great addition.

When sponsor Red Bull posted a picture of Felix touching down on Facebook, within 40 minutes the image was shared more than 29,000 times and generated nearly 216,000 likes and more than 10,000 comments. During the jump, half the worldwide trending topics on Twitter were about Felix. And on YouTube the jump was a hit with close to 8 million people tuning in to watch the live stream – the biggest live audience to date on that channel.

We can’t wait to hear Felix speak at Summit and hope you’ll be able to join us!

Register for Adobe Summit: Salt Lake City, Utah | London, UK

From the Grammys to Summit: The Black Keys

We’re pleased and honored to announce that gritty rock and roll duo The Black Keys will be headlining this year’s Summit Bash on March 6th.

The Black Keys have an impressive resume. They’ve topped Alternative radio charts around the world, rocked Coachella, opened for the Rolling Stones, and won three 2011 Grammy Awards, as well as being nominated for five more Grammys in 2012. We can’t wait to welcome them to Summit and we hope you can’t either!

Summit Luminary Speaker: Salman Kahn

Salman Kahn
The Khan Academy is a not-for-profit organization with the lofty goal of changing education for the better by providing a free world-class education for anyone, anywhere.

Since their inception in 2006, Kahn Academy has made good on that mission by delivering more than 230 million views of its archive of free educational videos in subjects ranging from organic chemistry to art history to macroeconomics.

We’re honored to welcome the founder and Executive Director of Kahn Academy, Salman Kahn, as a featured speaker for Adobe Summit this year. In 2012, Time magazine named Khan in its annual list of the 100 most influential people in the world. We can’t wait to hear what he has to share with us.

Salman Kahn’s 2011 TED talk is below, but to see him live in action you’ll have to come to Summit!

Become an Adobe CQ Expert with Preconfence Training

meeting At the core of a digital marketer’s world is their website. And managing a large modern website is tough. Luckily, Adobe has a fantastic web content management solution – Adobe CQ. If you’re looking to learn everything you can about Adobe CQ, there’s a great opportunity in the Summit Preconference training classes.

We’re offering both one and two-day preconference training on Adobe CQ, with classes to help both authors and developers learn what they need to know to build and manage a world-class Adobe CQ sites.

So if you’re looking to go deep into Adobe CQ, check out our preconference training, and then enjoy Summit too!

Become a Master of Marketing Disruption at Summit

Dr Jeff Dyer Can you learn to be more innovative? Dr. Jeff Dyer thinks so.

Jeff Dyer, lead author of the business bestseller, The Innovator’s DNA, will be sharing his insights into how to become a more innovative marketer at Summit this year.

In his session “Mastering the five disruptive skills of marketing innovators,” he will share the five key skills of disruptive innovators and give you actionable insights into making a more innovative environment in your own workplace.

This is an inspiring Summit session that should go on every attendee’s must-see list, but you won’t be able to learn from Dr. Dyer if you’re not there.

So to master marketing disruption, register for Summit 2013 today, and we’ll see you in Salt Lake City!

Turning Big Data into Big Dollars at Summit

Jack Philbin The roster of speakers at Adobe Summit is always strong, and this year is no exception.

One of the speakers we’re thrilled to have at Summit 2013 is Jack Philbin, Co-Founder, President and Chief Executive Officer of Vibes, a leading company in the mobile marketing and wireless industry.

Jack will share his thoughts on how to turn big data into big dollars, as well as insights into key mobile trends, the evolving mobile landscape, ROI on mobile, and much more in his session on Day 1 of Summit.

If you’re wrestling with how to take better advantage of the many opportunities in the mobile world, and beat the challenges mobile presents to marketers, this is a “must see” session.

Over the next few weeks we’ll be spotlighting more of the luminary and keynote speakers here on the blog. If you’ll be at Summit, make sure you add their sessions to your Summit plan!

What can you expect at Adobe Summit?

If you are part of the digital marketing revolution – or if you want to be – Adobe Summit is without a doubt the place to be in 2013.

Thousands of marketers, digital analysts, agencies, and executives from a broad range of industries make the trek to Utah each year. After four days of immersion in cutting edge information sharing, “how to” learnings, exciting keynotes with industry luminaries, and a healthy dose of fun, they return home energized and ready to make their customers happier and their bottom lines better.

But as they say, a picture is worth a thousand words. So we’ve got some of the highlights of Summit 2012 to help you decide.

If your goal in 2013 is to be a better, more effective marketer, then we’ll see you in Utah in March. Register for Summit 2013 today.