We are excited about the Avatar Interactive Trailer AIR application. The AIR app allows the viewer to watch a full length trailer of the movie and pauses at key intervals to allow the viewer to exit the trailer, watch a behind-the-scenes video, and re-enter the trailer again. The app also features feeds from Twitter and YouTube.
To check out the application yourself, visit the About Flash page. After the initial trailer on the page finishes, click to install the AIR app.