Project Primetime To Bring Coverage Of London Games To Devices Across the UK

_67165916_67165915Building upon the NBC Olympics announcement that we made earlier this month, Adobe today announced that the BBC has become one of its first broadcast partners to use key components of Project Primetime in their live and video on demand (VOD) coverage of the London Games. The mobile content is being delivered through a new, HTML5 app built with Adobe PhoneGap, Adobe’s tools and framework for creating cross-platform HTML5 apps for smartphones and tablets. Visit the Digital Media blog to find out more.