Mobile Summer Games Instagram Sweepstakes!

As we announced before, Adobe teamed up with NBC Olympics on the official Summer Games 2012 apps. For the first time ever, U.S. viewers can stream all the Summer Games virtually anywhere! So we want to know, where are you watching?

Post a picture on Instagram of yourself or your friends/significant others/pets watching the Summer Games on a mobile device in unique and crazy places, and you may be randomly selected to win up to $100 in Adobe gear! Here’s how:
  • Get an Instagram account for your iOS or Android phone (imperative)
  • Follow our “Adobe” Instagram account (not imperative but you should anyway)
  • Take a fun/funny/normal/interesting image of you or someone else watching the Summer games on a device (see above)
  • Upload to Instagram and tag with #MobileSummerGames (don’t forget that hashtag)

You can submit as many pictures as you want but you only need to submit one to be entered. You can start now (we did…just do a search on IG for hashtag #MobileSummerGames) but we’re starting in earnest with the Opening Ceremony (July 27, 2012) and we will run through the Closing Ceremony (August 12, 2012). Need the full 411 on who is eligible? Check out the Terms and Conditions.

One really cool thing is that throughout the games we will pick the best photos to be featured as our Adobe Facebook profile picture. Even if you aren’t eligible for the prizes (See Terms and Conditions), you can upload a pic and get chosen to be our Facebook profile image! At the conclusion of the games, 5 winners will be selected at random to win up to $100 in Adobe gear.

Oh, and we thought you may be interested in where some Adobe employees will be watching the games. Check out the slideshow below and feel free to steal some of these ideas for your own pics. So start snapping and get creative!

Matt Rozen. @mattyroze

Matt is director of brand publishing at Adobe. His team creates content (articles, videos, podcasts and more) for Adobe’s primary editorial site, helping groups across the company tell their product and customer stories in ways that best serve the brand narrative. Previously, Matt led Brand Social Media and he still consults on creative programs and experiences to grow community and affinity.

Matt Rozen. @mattyroze