Adobe believes creativity not only makes the world a more beautiful place, but it is also a critical component to addressing some of the most difficult challenges we face as a society.
The global State of Create report Adobe released last year revealed only one in four people believe they’re living up to their own creative potential. In response, we’ve aimed to address this “creativity gap” by further imbedding creativity into our products, communities and schools.
Through Adobe Youth Voices (AYV), Adobe’s global philanthropic commitment, we’re working to ignite creative confidence in youth by empowering them to find their voice and make it heard. In doing so, we can help them become more active and engaged members of their communities and society at large. As an extension of this commitment, we’re thrilled to announce the launch of this year’s AYV Aspire Awards competition.
Now in its second year, AYV Aspire Awards is a global, online challenge that invites youth to creatively express their vision for driving positive change in local communities. Participants can convey their ideas using a variety of visual storytelling methods, from videos to photo essays. In addition, a new category for this year – the UNICEF Challenge – invites youth to develop a video proposal for a project they’d like to implement.
The Aspire Awards call for entries is now open, and we’re looking forward to kicking-off online voting for the public in late April.
Last year’s entries showcased remarkable talent. Below are a few of our favorites.
It’s an exciting time for us – please check out our AYV site for more info, and keep an eye out for more AYV-related announcements in the coming weeks.