Articles by Adobe Corporate Communications

Experience Marketing Takes It to the Streets

Adobe marketer Ben Rabner and the late Curt Hecht, then chief revenue officer for the Weather Channel, took a break from the 2013 Cannes Lions International Festival of Creativity for a 100-mile bicycle adventure that not only gave them a unique tour...

Adobe Corporate Communications / 1 year ago

Adobe Summit EMEA 2016: Becoming an Experience Business

Adobe Summit EMEA, Europe’s largest digital marketing conference kicked off today in London, attracting a record-breaking 5,000+ attendees. It’s been a busy year for Adobe’s Digital Marketing Business, and we’re excited to share the latest in...

Adobe Corporate Communications / 1 year ago

Seen This Week: Portland Artists Design Apps to Save the Planet

This week, artists in Portland turned green. We hosted a Creative Jam session and challenged nine design duos to develop apps to reduce Portland’s carbon footprint. Running on unlimited creative freedom; three hours; local beer, wine and soda; ...

Adobe Corporate Communications / 1 year ago

Passport to Creativity: Amelia Le Brun Captures the Riotous Colors of Lord Howe Island

We gave six talented young artists a Passport to Creativity, and sent them to three of the most remote, protected places on Earth. They captured the sights, sounds and impressions of their destinations. Along the way, they documented the impact ...

Adobe Corporate Communications / 1 year ago

Passport to Creativity: Rachelle Tan Captures Conservation in Kenya

We gave six talented young artists a Passport to Creativity, and sent them to three of the most remote, protected places on Earth. They captured the sights, sounds and impressions of their destinations. Along the way, they documented the impact o...

Adobe Corporate Communications / 1 year ago

Passport to Creativity: Zenzele Ojore’s New Perspective on Patagonia’s Most Rugged, Beautiful Places

We gave six talented young artists a Passport to Creativity, and sent them to three of the most remote, protected places on Earth. They captured the sights, sounds and impressions of their destinations. Along the way, they documented the impact o...

Adobe Corporate Communications / 1 year ago

Passport to Creativity: Hugo Germain Turns Lord Howe Island into a Work of Art

We gave six talented young artists a Passport to Creativity, and sent them to three of the most remote, protected places on Earth. They captured the sights, sounds and impressions of their destinations. Along the way, they documented the impact o...

Adobe Corporate Communications / 1 year ago

Passport to Creativity: Lidia Gulyas Gives Us an Up-close Look at Kenya’s Protected Wildlife

We gave six talented young artists a Passport to Creativity, and sent them to three of the most remote, protected places on Earth. They captured the sights, sounds and impressions of their destinations. Along the way, they documented the impact o...

Adobe Corporate Communications / 1 year ago

Passport to Creativity: See Patagonia through the Lens of Andrew Ling

We gave six talented young artists a Passport to Creativity, and sent them to three of the most remote, protected places on Earth. They captured the sights, sounds and impressions of their destinations. Along the way, they documented the impact o...

Adobe Corporate Communications / 1 year ago

Students Grab a Passport to Creativity; Document Environmentally Protected Areas for Earth Day

We recently tapped six super-talented art students and creative hobbyists and dropped them into three of Earth’s most remote, protected places. Why? To find out what happens when creativity collides with conservation. We partnered with Passion Pass...

Adobe Corporate Communications / 1 year ago

Seen This Week: Snakebite Ad Reminds us Customer Experiences Shouldn’t be Painful

Adobe's latest ad "Snakebite: Do you know what your marketing is doing?," debuted online this week. The spot shows the value of delivering a good customer experience - and the disastrous consequences when you don't. Created by Goodby Silverstein &...

Adobe Corporate Communications / 1 year ago

Peek Behind the Sneaks: Connecting Designers and Marketers to Create Next-Generation Mobile Experiences

Creating a successful mobile experience takes more than great design.  It requires fast and seamless collaboration across teams of people — the designers as well as the content experts, marketers, developers and other stakeholders. The relation...

Adobe Corporate Communications / 1 year ago
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