Articles by Rachel Luxemburg

Rachel Luxemburg

Rachel Luxemburg (Principal Strategist, Social Media), is a social strategist supporting the Digital Media business unit at Adobe. She holds a BA from Vassar College and an MBA from the University of San Francisco. You can find her on Twitter @rlux.

Rachel Luxemburg

Supporting The Next Generation of Female Creatives

This week in New York, two events designed to empower female creatives are coming together, and Adobe is proud to support both events. The first is the 3% Conference, dedicated to helping change the ratio of female creative directors in the advert...

Rachel Luxemburg / 4 years ago

Changing The Ratio at The 3% Conference

In a time where women influence 80% or more of consumer spending, advertising agencies are lagging in diversity — only 3% of all Creative Directors are women. The mission of The 3% Conference is to help change that ratio, and the 3% number was rece...

Rachel Luxemburg / 5 years ago

Hidden Gems at Adobe MAX

Adobe MAX attendees have an embarrassment of riches when it comes to building your session calendar.  We’d like to call out a few sessions on the MAX agenda that we call “Hidden Gems.” They’re not product specific, and have content that all ...

Rachel Luxemburg / 5 years ago

Empowering Future Creatives – Pre-MAX Unconference

Adobe is deeply committed to making creativity a priority in education. We take an active role in this movement in part because our research shows that creativity is vital for student success in the job market of today and tomorrow. But also because ...

Rachel Luxemburg / 5 years ago

Adobe DPS announces strong readership metrics, free license to .folio file spec

Today, Adobe made several announcements about the Adobe® Digital Publishing Suite (DPS) – where it is today and where it’s heading. And the news is exciting. With more than 150 million digital publications built with DPS downloaded – some 80% ...

Rachel Luxemburg / 6 years ago
Adobe Creativity in Education Pin to Win Sweepstakes

Does Creativity in Education Inspire You? Enter the Pin to Win Sweepstakes

We’re excited to announce the launch of Adobe Education on Pinterest. Please follow and share our boards - packed with creative educational resources - but also, we invite you to join us for our first-ever Adobe Creativity in Education Pin to Wi...

Rachel Luxemburg / 6 years ago

Adobe Summit 2013 is in the Books!

It's been two amazing days of Adobe Summit. Entertainment. Inspiration. Learning. A glimpse into the future. And of course, new friends and business contacts. Trying to sum up all of Summit into a short blog post or two is hard. We captured some of ...

Rachel Luxemburg / 6 years ago

Adobe Summit 2013 – Day 2 and Beyond

Day Two of Adobe Summit is in the books now and it was a day full of excitement and emotion. In our morning keynote, we were excited by Felix Baumgartner's first-person account of how he successfully managed risks and stood on the edge of Earth's ...

Rachel Luxemburg / 6 years ago

Adobe Summit: Day 1 – A Look Back

This first day of Adobe Summit was intense - in a good way - and full of great news and sessions. We started the day off with more than 5,000 attendees from all around the world coming together for Brad Rencher's kickoff keynote, "The Last Milliseco...

Rachel Luxemburg / 6 years ago

Hot Marketing Sessions for Thursday

Don't miss these Marketing Innovations sessions on Thursday! These sessions are filling up fast so be sure to sign up for them soon. S405 - One platform. 97 million blogs. Why Tumblr matters to your business. Lee Brown, Global Head of Sales, Tumblr ...

Rachel Luxemburg / 6 years ago

Last Minute Schedule Notes

There have been a few room and session title changes since the Summit Pocket Guide went to press. Here's the latest info: Session room changes The following session rooms have changed: Session Title: S312: Extending analytics: Activating audiences ...

Rachel Luxemburg / 6 years ago
Finding Summit

Getting Around Salt Lake City during Summit

Some Summit attendees are already in Salt Lake City taking pre-Summit training classes or attending meetings, and the rest will be arriving tomorrow. The energy here at the Salt Palace is slowly building and we can't wait for Summit to kick off! Whi...

Rachel Luxemburg / 6 years ago