Articles by Winston Hendrickson

Winston Hendrickson

B. Winston Hendrickson is the vice president of Adobe's digital imaging products, including Photoshop and Lightroom. He is driven by the desire to create solutions that enable people to unlock their creative expression. Winston has over 30 years of software industry experience, working at both Apple and Adobe, and has worked on digital media creation software for over a decade. In addition to his recent work leading Adobe's digital imaging team, he made major contributions to the Adobe Creative Suite product development and Mac OS X and Mac OS 8. In the 1990s, Winston discovered photography as an outlet for his creative passion. He has captured sports for decades, but in recent years has expanded his focal range to include landscape and wildlife photography. He enjoys being part of the digital imaging team at Adobe because he is immersed in an environment that fuels his desire to create art and betters his ability to achieve it.

Winston Hendrickson

Unlocking the Power of 3D for the Creative Community

3D tools have come a long way in the past few years, but are still generally inaccessible to most designers due to the great expense and extensive training required to learn the complicated techniques. However, using 3D in 2D workflows adds flexibili...

Winston Hendrickson / 4 years ago

The Exploration Continues…

Earlier this year, we shared how the shift to the Creative Cloud was opening up new possibilities for innovation, iteration and imagination when it comes to product development. Adobe Voice, which launched in May, is the most recent example of tha...

Winston Hendrickson / 5 years ago

Into the Wild

The shift to the Creative Cloud means we’ve opened up the possibilities for innovation, iteration and imagination when it comes to the development of our flagship products. The Creative Cloud also affords us the opportunity to publicly explore n...

Winston Hendrickson / 5 years ago