Articles categorized under AdobeMAX

Adobe Just Got Even Kuler

Our Kuler web app has been a hit with creatives everywhere for a few years now, allowing designers (and the color-curious like myself) to create and explore color themes. We sneaked the new version of Kuler at Adobe MAX back in early May — and today it’s available.  A new revamped web experience for Kuler is now online at: http://kuler.adobe.com

It’s really a gorgeous piece of web design that has been rebuilt and optimized for the latest versions of Chrome, Safari, Firefox and Internet Explorer.

Kuler_Web_700pxW

But the real exciting news is that Kuler has gone mobile with the delivery of a new free iPhone app available, here. Kuler allows you to easily extract a theme from what the iPhone camera is seeing, without even taking a photo. It’s as simple as opening the app, pointing the camera at something and its colors are quickly captured for later use.

Kuler-ImageExtract

Kuler also has a Sync Color feature for use with Illustrator CC.  Sync Colors lets you use Kuler and Illustrator to quickly incorporate colors you see around you into your vector artwork. Sync your favorite themes with the Kuler website, and they’ll be accessible immediately inside Illustrator CC – which will be available as part of our major update to Creative Cloud, released on June 17.

The Kuler team is always interested in hearing your views, so if you’d like to join the conversation head over to the Kuler forum.

Our Move to Creative Cloud: An Update

The good folks over on the Creative Cloud Team blog, have given an update on what they are hearing from the creative community, since we announced a major update to Creative Cloud at Adobe MAX on May 6th.  See what they have to say, here.

Thanks again for using Creative Cloud. If you have any questions or comments, please post them in our forums, where we are continuing the conversation.

 

 

Adobe MAX Day Two Wrap-up

Day two was chock full of inspiration. Our day two keynote was all about highlighting stories from creative pros with inspirational stories —  many about them breaking the creativity mold. Everything from breaking the brief with Paula Scher to embracing limitations from Paul Hansen to the making-of-details from innovative creatives – Erik Johansson and Rob Legato. Watch the keynote below.

Before we closed out the day, we also hosted our Sneak Peek session, where we showcased early looks at some technologies (e.g., features/products) we’re exploring, with special guests Rainn Wilson, actor and co-creator of SoulPancake, and actress/comedian Mary Lynn Rajskub, co-hosting the evening with Ben Forta. Get the full scope of Day Two happenings from Creative Layer.

A full rundown of Day 1 at Adobe MAX

Day 1 of Adobe MAX wrapped up yesterday with a lot of buzz and news. We kicked things off in the morning with our keynote session, “A Creative Evolution.” We announced a slew of news as well, including all-new updates to our Creative Cloud apps – Photoshop, Illustrator, After Effects, Edge Tools & Services, and more! If you missed the keynote, watch the playback available here or catch the community-curated version captured in Storify by MAX attendee, @GayaneAdourian.

Even more exciting, we shared an early look at a number of new explorations:

  • Project Mighty – A Creative Cloud pen
  • Project Napolean – Complementary to Mighty, Napolean is a digital ruler designed to bring back some of the feeling of drawing with analog tools like the t-square and triangle
  • Project Context – Reimagines the editorial room for publishers

For more on MAX, join the #AdobeMAX conversation.

Adobe XD explores the analog future

It was fun being on stage at MAX with David Wadhwani to share a few of the projects that we have been working on in XD. The team has been exploring how new form factor displays, new interactions (like touch and gesture), cloud connections and even new hardware might change how you all create and in turn how it might impact what software we need to build. And we have been having a serious amount of fun.

Although there are many explorations going on, we chose three to highlight. The first, Mighty, is our connected pen:

The Adobe "Project Mighty" Connected Pen

The Adobe “Project Mighty” Connected Pen

We actually started project Mighty, our “cloud pen” to help us focus on the future of drawing. I’ve always been a little obsessed with drawing. An early mentor of mine said: “If you can’t draw, you can’t think. I guess I took that to heart. The good news is that absolutely anyone can train himself or herself to draw. With the right tools to support you it’s a little bit like learning to ride a bike – you just have to keep doing it until you tease out your own style of drawing.

Mighty is pressure sensitive, which helps it draw a natural and expressive line. It is also connected to the Creative Cloud through the software and a local Bluetooth LE connection. We have used this connection to pull up Kuler themes and enable a “cloud clipboard” which gives you access to assets you have saved to the cloud for reuse.

Mighty was created with the help of Ammunition, the industrial design firm founded by Robert Brunner. They landed on a three-sided, twisted form that is inspired by the ergonomics of holding a pen. When a child struggles with writing, he or she is given a triangular grip that fits over the pencil. Our design takes that one step further by twisting the pen’s triangular form so that it also rests gently on the hand. It also yields a sculptural object that is both beautiful and distinct. There’s a lot of hardware technology involved in bringing a high tech pen like this to life, so we’ve been working with San Francisco-based MindTribe on the electrical and mechanical engineering.

Although we spend many hours a day behind the keyboard and mouse, we still often start the creative process as we did thousands of years ago with pen and paper. But with tablets and new input methods like Mighty, this is going to change – I am confident. Over the last year, my tablet has replaced my sketchbook. I never thought I would give up drawing in a moleskin sketchbook.

Our second exploration, code named Napoleon is complementary to Mighty. This digital ruler is designed to bring back some of the feeling of drawing with analog tools like the t-square and triangle. Adobe has been talking about building a physical drawing aid like this ever since we built our first digital drafting table, almost two years ago.

Adobe "Project Mighty" Connected Pen & Project Napoleon" Digital Ruler Working on iPad

Adobe “Project Mighty” Connected Pen & Project Napoleon” Digital Ruler Working on iPad

I was originally trained as an architect, and still find great comfort and confidence drawing with these tools. There is something about the confidence of drawing a line aided by a physical device – the tactile feedback you get as you move the straightedge around – as well as the fluidity and accuracy of drawing that comes from interacting with physical objects. Our little ruler (Napoleon, get it?) creates a digitally projected edge that you can use to accurately draw shapes and lines. It just feels right.

The Adobe "Project Napoleon" Digital Ruler

The Adobe “Project Napoleon” Digital Ruler

We are looking at a lot of potential features for Napoleon, but a favorite of mine is snapping to vanishing points. Imagine how easy it will be to sketch in perspective, when you can use the ruler to quickly create and then snap to perspective vanishing points that are well off screen.

Finally, Project Context is the most ambitious of the three explorations. I like to think of it as our answer to “big content.” You know, just like big data, but with images and text and video and the like. Most of us have experience with printing hundreds of images and trying to pin them all on the wall or spreading them on the floor just to try to figure out the big picture. This is another good example of how something was lost when we went from physical to digital. Somehow file folders full of assets, or tiled displays of images don’t quite cut it. We think that large screens with touch and gesture interaction paired with the appropriate software design are a way to not only get back what was lost, but to take the organizing and producing experience to a whole new level.

When combined with InDesign and the Digital Publishing Suite, Context creates an ideal editorial and publishing environment for Wired and other publishers. Context offers a powerful and intuitive way to grab assets from just about anywhere, and to collaboratively organize and eventually even edit and publish them. These exploratory projects stand a much better chance of becoming real shipping products when we work with a customer to build them. We have the good fortune to be working with WIRED to build out the first version of Context as a system to support the editorial and layout process for their magazine.

Digitally enabled, cloud connected physical devices leverage the best from both the digital and the analog worlds. They could enable whole new levels of creative productivity and artistic confidence – and one of the many innovation milestones that makes an Adobe incredible place to work.

Big Day 1 News at MAX

Adobe MAX, The Creativity Conference, opened today in Los Angeles and we announced some big news: a major update to Adobe Creative Cloud, including fully integrated cross-device collaboration, community and publishing capabilities; and the next generation of Adobe’s pro creative desktop applications.

Here are some of the details:

Adobe Unveils Major Update to Creative Cloud

CreativeCloud_Logo[4]A milestone update to Adobe Creative Cloud simplifies the entire creative process with new versions of desktop tools; services that take publishing content to the next level; and capabilities that make it easier than ever to collaborate and share work on a worldwide basis. Behance, the world’s leading online creative community with over 1.4 million creatives in the network, is now central to the Creative Cloud experience.

Adobe’s desktop tools, previously known as Creative Suite (CS) are now branded CC to reflect that they are an integral part of Creative Cloud and have been reinvented to support a more intuitive, connected way of creating.  All of Adobe’s fan-favorite desktop apps have been updated: InDesign CC, Illustrator CC, Dreamweaver CC, Premiere Pro CC, After Effects CC, Muse CC and more.  Indeed our most iconic application, a powerful new version of Photoshop – Adobe Photoshop CC – will anchor this update to Creative Cloud.  In all, Creative Cloud will now consist of more than 30 tools and services that enable professional grade content creation and delivery across print, web, mobile apps, video and photography.

This major update is expected to be available, around the globe, in June.

New CC
 

Adobe Accelerates Shift to the Cloud

Moving forward, the company also announced that it will focus creative software development efforts on Creative Cloud.  While Adobe Creative Suite 6 products will continue to be supported and available for purchase, there are no plans for future releases of Creative Suite or other CS products. By focusing development on Creative Cloud, Adobe can accelerate the rate of innovation that it can deliver to creatives worldwide.

We thought long and hard before doing this, and we understand that this transition may be hard for some people.  As our teams work to deliver a constant stream of innovation for Creative Cloud members, we are actively engaging with customers to answer their questions — in forums like Creative Cloud community. And attractive pricing plans and promotions for individuals, teams and enterprise customers are being offered to make the transition to Creative Cloud really easy.  More information can be found at on our Creative Cloud plans page.

More detailed information about today’s major Creative Cloud update can be found in the full press release here.

And if you have specific questions, chances are you’ll find an answer in our comprehensive FAQ.

Adobe Transforms MAX into the Creativity Conference

Today we shared more insights on the transformation of MAX, The Creativity Conference (May 4-8, 2013, Los Angeles Convention Center & Nokia Theatre) and announced a packed lineup of keynotes, luminary sessions, training workshops and sneaks presented by the best in the industry: graphic designer and illustrator Paula Scher, multimedia artist Phil Hansen, designer and writer Rob Legato, photographer Erik Johanssonand EA chief creative officer Richard Hilleman.

MAX will convene more than 5,000 industry leaders to exchange ideas, get inspired and explore how creativity is changing the world. The conference will feature highly anticipated MAX keynotes hosted by senior vice president and general manager of Digital Media, David Wadhwani that will explore the dramatically changing creative process and major advancements in technology. Adobe is expected to unveil a milestone update to Adobe® Creative Cloud™ at the event.

Luminary sessions will expose attendees to new ways of thinking about creative projects and some of most innovative, boundary-pushing, experimental work out there. Highlighted luminary sessions include:  Jessica Walsh (design): The Importance of Play in Innovation; Greg Gorman (photography): Celebrity Portraiture: Behind the Scenes with Greg Gorman; Jeffrey Zeldman (Web): Ten Commandments of Modern Web Design; karlssonwilker (design): Creativity, Technology, and karlssonwilker; Jacob Rosenberg (video): Dust to Lightning: The Unique Storytelling of Bandito Brothers; Scott Belsky (Web): Behance: Connecting the Creative World  and more!

In reimagining every aspect of Adobe MAX, the company challenged designers to rethink the MAX brand and design a new logo that embodied the new creative spirit of MAX. Top design firms and studios, including Sagmeister and Walshkarlssonwilker, and Vasava applied their unique vision to the challenge. Design enthusiasts were invited to watch the creative process in action as Jessica Walsh of Sagmeister and Walsh hosted a live 24-hour redesign session featuring a single design material. The redesigned logos can be viewed here.

For more details on what we have in store for Adobe MAX this year, check out today’s press release, here.

Follow us on the MAX blog and @AdobeMAX leading up to and during the conference and join the conversation with #AdobeMAX.

See you there!

Courtney

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