Results tagged “content creation”

Happy Anniversary, Adobe!

This month we celebrate our 30th anniversary, a major milestone for technology companies.  We are in very rare company of those who have thrived over such a period by both making the billion-dollar-a-year and billion-dollar-a-quarter milestones.

This success over the past 30 years is as a result of a relentless focus on innovation and customers first set by our founders, John Warnock and Chuck Geschke. Our impact on every form of communication has been profound – every magazine, every newspaper and web site, images that you encounter,  video and application on mobile devices – chances are Adobe has played a major role in its creation.

As we continued to evolve our company, we decided that as all businesses moved mobile and online, we needed to expand our offerings beyond creation to management, measurement and monetization.  Through organic innovation and targeted acquisitions, we’ve aligned our strategy around Digital Media – the creation of content, and Digital Marketing – the business of content.  Our goal is to make every digital experience across every device a high-impact experience.

The single biggest reason this vision is possible is our employees around the world.  We are a truly globally diverse company with over 10,000 employees.  Our core values of genuine, innovative, exceptional and involved are what set Adobe apart.

Happy anniversary, Adobe, and here’s to many more great years to come!

Introducing the New Technical Communication Suite 4 – with new versions of FrameMaker and RoboHelp

Today, Adobe launched Technical Communication Suite 4 with new versions of FrameMaker and RoboHelp to power XML Workflows and HTML5 publishing to tablets, smartphones, multiscreen HTML5, eBook and native mobile apps. The latest release of Adobe’s TCS 4 offers tight tooling integration to help streamline, simplify and accelerate content creation and delivery workflows in today’s multi-author, multi-reviewer environments. See the full announcement here for more information as well as pricing for new and upgraded versions of the suite. Also, check out the video below to see the future of TechComm.

MAX 2011 News Rundown

Adobe MAX 2011 kicked off in Los Angeles today with seven announcements. Below are the highlights:

  • Adobe Creative Cloud, a major new initiative, redefines the content creation process. It will become the focal point for the worldwide creative community, where creative professionals can access desktop and tablet applications, creative services, and share their best work with peers.
  • Adobe Touch Apps, a family of six intuitive touch screen applications, designed for Android and iOS tablets, enables creative professionals to explore ideas and present their work anytime, anywhere. The apps include:
    • Adobe Photoshop Touch allows users to transform images with core Photoshop features and create new images by combining photos, choosing elements to edit, and applying filters and other effects.
    • Adobe Collage helps creatives capture and refine ideas and concepts by allowing them to combine inspirational images, drawings, text and Creative Suite files into modern, conceptual mood boards.
    • Adobe Debut allows creative professionals to present designs to clients and stakeholders virtually anywhere, opening tablet-compatible versions of Creative Suite files for convenient and beautiful viewing on the tablet.
    • Adobe Ideas is an easy-to-master, vector-based tool for drawing, using either a stylus or a finger.
    • Adobe Kuler makes it easy to generate color themes that can inspire any design project.
    • Adobe Proto enables the development of interactive wireframes and prototypes for websites and mobile apps on a tablet using gestures and a touch-based interface.

Catch the apps in action

Tune in tomorrow, 10/4 at 10:00 a.m. PT for Day Two keynote as we explore the best solutions for delivering highly expressive and usable experiences, both in the browsers and as apps. We’ll look at a variety of technologies and products such as Flash and HTML, highlighting current opportunities, and peering into the not-so-distant future: max.adobe.com/online.

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