Adobe Systems Incorporated

Archive for June, 2012

Creative Spotlight: Sharon Steel

We’ve been tweeting with one of our Adobe Touch Apps users, designer Sharon Steel, for the past few weeks about featuring her work as our new background, and through our conversations, we’ve uncovered that she’s quite the power user! As a Creative Cloud member, Sharon has taken full advantage of the Creative Cloud integration with the Touch Apps, as well as Creative Suite 6 applications such as Illustrator and Adobe Muse. Check out our Q&A with Sharon below to learn more about hercreative workflow, and take a look at our new Twitter background featuring her creations.



Creative Layer: When were you first introduced to Adobe Touch Apps and Creative Cloud? What was the first project you utilized both of them on?

Sharon Steel: Approximately 7 months ago, back when my iPad was brand new, I actively sought out any creative apps – especially ones intended for drawing and painting. What attracted me to Adobe Ideas is that the artwork is created in vector format making size and resolution a non-issue. When CS6 was released I grabbed onto the Creative Cloud concept, and it opened up my eyes to all of the other touch apps available.

My first project that involved both Adobe Touch Apps and Creative Cloud was a personal one. I began planning out my wedding invitations and developed a quick drawing on the go involving two bicycles. I later took that sketch into Illustrator and played around with numerous layouts on multiple art boards. I ended up using a different concept for the invitations but still plan to use the bicycles as die-cut decorations for the reception.

How has Creative Cloud changed your creative workflow?

It has eliminated several time consuming steps. Rather than starting with several paper sketches, scanning in the drawings, re-drawing them in Illustrator as vectors, and finally experiment with color and layout — now I can skip all of that and sketch directly to vector, all in one file. Different layers allow for layout play and colors are not limited to the number of pens in my pocket. I still enjoy sketching in my sketchbook and my love for paper will never end, but for any project that will need to be digital, it just makes more sense to start on a device.

Which pairing of the Touch Apps and CS6 applications is most instrumental to your creative process and why?   

My creative process always involves sketching in one way or another. While I have mostly used Adobe Ideas combined with Illustrator, I am really excited about adding Adobe Collage to the mix. The way it combines photo grabbing with brainstorming sketches and text boxes, makes the app very attractive for initial client meetings. Also, I just recently started playing around with Adobe Proto and it has a lot of website planning potential. It’s a very unique app for producing wireframes that you can interact with and navigate through. I have a feeling that this app will become very instrumental to my creative process on the web.

How major of a role does the cloud storage and device syncing ability of Creative Cloud to Adobe Touch play in your day to day?

The device syncing has a natural feel to the point where it goes unnoticed. I just assume that the file will be there when I need it. The cloud storage is a gem in itself. I have often found myself trying to figure out how to get a proof to a client or a file to a printer that is too large to email. I love that you can choose to make a file private or public and available for download.

How often do you find yourself starting a project on Adobe Touch and finishing it with another application via Creative Cloud?

Out of the past five projects I have worked on, I have begun three of them on an Adobe Touch App. In the future I would like to be able to begin in Adobe Touch, sync to CS6 and then re-open the file in the Touch App, especially for further illustration developments with Adobe Ideas.

How has Adobe Muse benefited you in the web site publication/management process?

I am very excited about the ease of designing with Adobe Muse. I frequently design the front-end of websites for clients, usually using some sort of content management system with a custom design built upon purchased templates. This allows for a functional product, but I am often not satisfied with the layout. Adobe Muse allows me to take the design control into my own hands. I can build a website in an environment I am familiar with and not have to hassle with code. While I have only created one website with Muse so far that manages itself via RSS feeds, I look forward to learning how to use the content management features for items such as blog posts.

See more of Sharon’s work on her website (created with Adobe Muse) and check out her blog post, detailing a recent project she completed with the help of Touch Apps and Creative Cloud.

2:02 PM Permalink

Lightroom 4 now available on the Creative Cloud

Lr4_totem_5in_300ppi-300x300We know a lot of you have been waiting for this news, so we’ll get right to it: Lightroom 4 is available right now as part of your Creative Cloud membership. You can download and install it from the Apps & Services page.

The new features in Lightroom are simply fantastic. The team has really found the right balance between powerful controls and an intuitive user experience. Image importing, management, and processing is better than it ever has been. The new video, geolocation, and book publishing tools all point to how quickly Lightroom is responding to the world’s changing technology.

For more information, please visit our Creative Cloud Team Blog.

9:10 PM Permalink

Custom Hand Lettered Fonts in Web Design

Typography is one of the most important design elements in a website; it sets the tone and can make or break the whole design.  When choosing a font, there are hundreds of databases at your fingertips online. You can opt for a popular, reliable choice such as Helvetica, Rockwell or Future. Or you can scour the web for a new, unknown typeface. But have you ever considered creating your own?

Hand drawn fonts have the possibility of being richly specific and profoundly beautiful. This style allows for complete customization to fit the style and parameters of your web design. Here are just a few of great examples of hand lettering on the web.


Whitmans New York


Give Beyond Me

Brand New Conference

Amazee Labs

War Child

Full Frontal JavaScript Conference

Have you seen any great examples of hand-lettering in web design? Share with us in the comments below!

For more on web fonts, check out Typekit by Adobe – a part of the Creative Cloud membership.

12:30 PM Permalink

Best After Effects Work Showcase

Be inspired and expand your creative toolkit by seeing how other editors have incorporated the use of After Effects into their productions. Best After Effects Work boasts an assortment of 494 videos in its Vimeo channel showcasing a range of visual effects and motion graphics done in Adobe After Effects.

Stuxnet: Anatomy of a Computer Virus

By Patrick Clair

Buenos Aires – Inception Park

By Black Sheep Films


By Tell No One

A History of the Title Sequence

By jurjen versteeg

Did you see any techniques that you want to try out? To learn more about After Effects, check out this great resource guide our team has pulled together.

6:00 AM Permalink

“30 Days of Giveaways” Winners Announced!


We’ve recently concluded our Creative Cloud Facebook sweepstakes – 30 Days of Giveaways – where we celebrated a lucky winner a day, who got his/her hands a free 3-month Creative Cloud membership! We were excited to see the immense amount of involvement from our Fans. Here’s a list of the 30 winners – congratulations! (more…)

12:00 PM Permalink

Creative Spotlight: Pete the Duck

Recently, we discovered an Adobe Ideas fan that incorporates the app into his creative workflow to publish an entertaining web comic series. This fan, who prefers to go by an alias of one of his creations – “pete the duck” – uses the Touch Apps throughout his comic creation process.


We caught up with him to better understand his creative process and learn how Adobe Ideas plays a role in his comic-creation development. See his responses in the full Q&A below, and check out our new Twitter background featuring his work.

Creative Layer: When were you first introduced to Adobe Touch Apps? What was your very first creation?

pete the duck: Last Fall, I was directed to Adobe Ideas after searching online reviews of the best drawing apps for the iPad. Since then, I’ve tried other drawing applications, including some that even cost more than Adobe Ideas, but none have had the quality and ease of use of Adobe Ideas. I primarily have used Adobe Ideas to create comics based around the Halo video game franchise that feature a character of my own creation, pete the duck.

How have the Adobe Touch Apps change your creative workflow?

In short, Adobe Ideas has made my creative workflow possible. I would not be creating the work that I create without this tool.

Where’s your favorite location to create? Outside? Inside? On the go?

As my work is very casual, I enjoy a casual environment to draw in. I create most of my art while relaxing on my couch.

What time of day do you find yourself creating with Adobe Touch Apps? Morning? Afternoon? Night?

I use it throughout the day. It’s easy to pick up Adobe Ideas and sketch an idea in the morning and then come back and compete it in the afternoon or evening.

How much of a difference has direct touch input made to your creations?

Although I am not a professional artist, I have always had an interest in drawing. Several years ago, I purchased an art tablet and professional graphics program for my computer. I used them for months, but I could never overcome the disconnect that occurs when you draw on a tablet while the image appears not where you are drawing, but on a monitor several inches away. I have always been better with paper and pencil, where there is no disconnect and you have a precise and tangible connection with your drawing as you create it. I resorted to drawing in pencil, scanning the image, and attempting to enhance and color the image digitally–often with poor results. Adobe Ideas has let me retain that real connection with my work that you get from paper and pencil while gaining all of the quality advantages of fully digital drawing.

Of the different Touch Apps, which is most instrumental to your creative process and why?

The only Adobe Touch App that I use is Adobe Ideas – but it is a powerful drawing App and is the only tool that I need to express my creativity!

If you had the opportunity to travel to anywhere in the world with your Touch Apps, where would it be and why?

I would love to visit Japan and use Adobe Ideas in studying their calligraphy.

What are the top three sources you look to for inspiration?

I have always had an interest in art in general and I especially enjoy natural landscapes and skies. I am a fan of science fiction, which is a great source of inspiration as well. I also have a one-year old daughter who has given me much lighthearted inspiration that I can’t resist instilling in my work.

3:08 PM Permalink

Slow Mastery & Great Achievements

For many of us, deadlines are a way of life. Projects need to be finished and delivered, e-mails need to be responded to, and bills need to be paid – all by a certain date and time. But what if we decided to forego creative deadlines? What could we achieve?

In a recent article from The 99 Percent, brand strategist Carmel Hagen explores 10 great achievements that took time.  Hagan says, “In an ideal world, the road from idea to reality is proven and predictable, with a distance made fathomable by visible benchmarks. But more frequently – especially in pursuit of less linear concepts like art, drastic innovation, or even paradigm shifts – time is mutable and you can’t project when completion will come.”

We’ve highlighted three of our favorite achievements that tested the limitations of time – including one we were happy to be a part of, Avatar.

MUTO a wall-painted animation by BLU from blu on Vimeo.

Blu: MUTO animation – one summer daily

Italian street artist Blu spent nearly every day of a summer painting (and re-painting and re-painting) a large-scale mural across the public walls and buildings of Buenos Aires, capturing each “frame” in succession. The resulting short animation film, MUTO – a real-life flip book sharing a story spread over city surfaces – has since gotten over 10 million views on YouTube, and extended Blu’s own artistic footprint to institutes like the Tate Modern in London.


Image Credits: Mission Local

Scott Weaver
: Rolling Through the Bay – 34 years

I always had a dream that I would build the world’s largest toothpick sculpture,” says Scott Weaver, the mad scientist behind “Rolling Through the Bay” – a 9 feet tall, 7 feet wide and 2 feet deep model of San Francisco made entirely of toothpicks. Half art, half “out-of-hand ping pong ball experiment,” the rollercoaster-like sculpture took over 3,000 hours and 34 years to complete. It’s a fascinating study in the power of setting lofty goals and pursuing them no matter what it takes.



Image Credits: Oregon Live

James Cameron: Avatar – 15 years

In 1994, James Cameron drew on “every science fiction book he had read” to pen an 80-page treatment of Avatar. Two years later, he announced his intention to begin filming the movie after the completion of Titanic. Though 1999 was the year originally intended for Avatar’s release, Cameron soon rolled back the deadline, blaming underdeveloped technology. It wasn’t until 2005 that Cameron finally began working closely with artists and designers to visualize the characters and settings of the film. Four years and over $400 million later, Avatar went on to capture over two billion in box office sales and nine academy award nominations.

Do you have any favorites we didn’t cover? Comment below to let us know!

11:55 AM Permalink

Creative Spotlight: Doug Wittnebel

Doug_Image-300x273Architect by day and artist by night, Doug Wittnebel incorporates the use of the Adobe Touch Apps in his daily routine, and we’re convinced the tablet never leaves his side. His dedication to creating has really inspired us, so we’re featuring his work as our new Adobe Touch Apps Twitter background.



We connected with Doug to ask him a few questions. Check out his responses in the full Q&A below, and as always, feel free to share your work with us on Twitter or Facebook and/or drop us a note in comments below.


5:03 PM Permalink