Adobe Systems Incorporated

Archive for December, 2012

Our Top 12 Most Notable Moments of 2012 – Part Two

Here is the second half of our countdown to our top 12 moments of 2012. We hope you’ve enjoyed the year as much as we did. As we look forward, we’re extremely excited for what’s in store in 2013. Here’s to an amazing new year!

Scavenger-150x150 Moment #6 | Creative Cloud Scavenger Hunt 

Back in April, we got creatives involved in a scavenger hunt right in our backyard in San Francisco the day of the Creative Cloud launch – and it sure was a blast. The grand prize was $10,000 and a lifetime Creative Cloud membership, with two runner-up prizes of 1-year Creative Cloud memberships, which ended up being grabbed by some very lucky winners. Thanks again to all those who participated! We had some great memories from your social documentary.

CreateTheWeb-150x150Moment #5 | Create the Web

Kicking off the first leg of the tour in San Francisco, we announced key updates for the web development community, including Dreamweaver updates and new Edge Tools & Services, exclusively for Creative Cloud members. This also included the first release of Edge Animate (formerly known as Adobe Edge). With these new apps added to Creative Cloud, we’ve seen a tremendous appreciation from you – landing its rank at number four.


CreateNow-300x111Moment #4 | Create Now Live

This online event pulls into the number three spot due to the big feature updates we were thrilled to announce for Creative Cloud members. Photoshop updates included Retina Display support and more, Muse acquired a way to create mobile versions for websites, and the very popular announcements of Creative Cloud for Teams and the addition of Creative Cloud Training. You can still watch the keynote and other snippets from the event on our Create Now Adobe TVchannel.


BehanceMoment #3 | Adobe & Behance

We’re thrilled that the Behance community will be joining our family! 2013 holds more in store for how we deepen the connections between our creative tools and services via Creative Cloud and creatives like you around the world.


CreativeCloud-150x150Moment #2 | Creative Cloud Launch

This is where it all began, which is why were placing this in the runner-up spot for our notable moments. Along with the launch of Creative Cloud, we were excited to introduce the new version of Creative Suite 6, loaded with major feature updates to all our CS applications.


Facebook-150x150Moment #1 | Top 3 Creative Cloud Facebook Posts

None of the moments up to this point would have mattered if it weren’t for you, our community. A big thanks goes out to our Creative Cloud Facebook fans. We hit our 50,000 likes milestone just before the end of the year! Here’s a look at our Fan favorite moments based on your engagement.


















12:00 PM Permalink

Our Top 12 Most Notable Moments of 2012 – Part One

We can’t believe 2012 is about to come to a close! Before we start planning for 2013, we wanted to reflect on some of the most memorable moments this year. Join us in counting down our top 12 most notable memories of 2012. Check out the first half of our list below and stay tuned for part two!

Acrobat-150x147Moment #12 | Acrobat XI Launch
October marked a milestone for Acrobat with the release of Acrobat XI. This version is focused on simplifying everyday work from editing PDFs more intuitively to building forms from scratch in limits.




Exclusive-150x125Moment #11 | Exclusive features for Creative Cloud Members
2012 was certainly a great year for Creative Cloud members. Just as we promised back when we introduced Creative Cloud in April, we’re providing exclusive tools and feature updates for fan favorite Creative Suite applications like Illustrator, Photoshop, Dreamweaver and more. And this is just the beginning. Just wait and see what we have in store for you in 2013!



DPS-150x127Moment #10 | Digital Publishing Suite, Single Edition Added to Creative Cloud
In September, we launched Digital Publishing Suite, Single Edition to members, allowing them to create, develop, and deliver iPad apps – all without writing code! As of our Create Now event this month, there have been more than 20,000 apps published via our Digital Publishing family.



Muse-150x150Moment #9 | Muse added to Creative Cloud
Added to the Creative Cloud in August, Muse has continued to receive updates that allow users to design HTML websites like never before. At the recent Create Now event (more on that in part 2), Creative Cloud users learned about added features, which enable users to design for mobile with ease.



Lightroom-150x150Moment #8 | Lightroom added to Creative Cloud
In June, photo buffs certainly received a treat when they found out that Lightroom 4 was available as part of the Creative Cloud membership. The Lightroom team was exceptionally proud of this release – as they found the right balance between powerful controls and an intuitive user experience. Combine that with publishing tools and you have one magnificent update to Lightroom.



Anniv-150x150Moment #7 | Illustrator 25th Anniversary
On March, 19, 1987, drawing and line art changed forever. Enter Adobe Illustrator. This flagship product turned the big 2-5 this year and took vector graphics to a whole new level with the release of the CS6 version, offered in the Creative Cloud.

12:08 PM Permalink

Creative Spotlight: Tad Carpenter’s Sad Santa Book

‘Tis the season for some holiday-inspired creative work! Tad Carpenter is no stranger to us when it comes to sharing some of his great pieces of artwork. He was a part of our Creative Suite Spotlight series and was featured on our Design Center showcase for his interpretation of the ‘Modern Day Venus.’ This time around, we reached out to Tad regarding his recent book, Sad Santa, which was created using a number Creative Suite 6 applications.

Get a feel for his book in the below animated teaser and get an even more in-depth understanding to how Tad found his inspiration for the project in a Q&A exchange we had with him.

Adobe: What’s the background and creative process for your Sad Santa book? 

Tad Carpenter: Working on Sad Santa was a dream come true. It was 100% a project built on passion. It was an idea I was kicking around in my head for sometime and decided to take the time to make it a reality. I wrote the manuscript and created several examples of how I envisioned the artwork looking and the book being designed to start. I was lucky enough to have contacts with various publishers I had done work with prior and then started to shop the concept around. I was thrilled with the feedback I got from publishers, and Sterling Books quickly acquired it.

What inspired you to create this book? Store_SadSanta_tadcarpenter-264x300

This book was written and illustrated shortly after getting married to my best friend and now wife, Jessica. After planning a wedding for over a year, it came and went so quickly. We planned a huge party for all our friends and family for an entire year and then it was over. I thought, “I bet this is how Santa feels each year.” He works all year for one day and just like that, it is over. No doubt December 26th has to be an awful and horrible day for Santa. So, after many conversations with Santa himself, I was right! Santa does get the post-holiday blues. When the toys are all made, the presents handed out, and the Christmas cookies eaten, Santa is miserable. Will Santa ever feel like his old holly-jolly self again? What will cheer him up? And with that, the idea for the book was born.

Do you have any useful tips to share with our community?

Passion projects are good. Sad Santa started as a little sketch and a few lines of copy in my sketchbook. I was passionate about the idea and the project. No one was initially paying me to work on this project but I knew something was there. Always trust your gut and make your vision happen.

Any other details you’d like to share with the community about the project?

One thing I want all the kids and parents to do this year and make a tradition moving forward is this: Since Santa’s most difficult day of the year is December 26th after all the presents have been delivered, make sure you drop a little thank you note to Santa in the mail on that day so he knows how much you care. That will surely give the big guy a smile. :)

11:17 AM Permalink

Refocusing our Touch App Development

Over the past year, we’ve been exploring how the creative process can be augmented and enhanced on touch devices. While some of our efforts have been successful, others have been less so. Therefore, starting today, we will no longer be updating Adobe Debut, Adobe Collage, Adobe Proto, or the Android versions of Adobe Ideas and Adobe Kuler.

If you have these apps installed on your iPad or Android tablet you can continue using them, but we will not be providing bug fixes or updates. We will continue to provide support in our forums, so if you have questions you can reach us there or contact Adobe Customer Care.

We will keep supporting and developing our other Adobe Touch Apps and exploring other ways to enhance creative workflows on tablets.


UPDATE – 1/3/13 – Sorry everyone — all comments were unintentionally posting to a spam folder. Thanks for all the feedback. We’re going through and making sure all the comments get posted and will respond as soon as possible.


UPDATE – 1/4/13 – We recognize that many of you are unhappy about our recent decision to stop supporting some of the Adobe Touch Apps. We apologize for any inconvenience and frustration caused by this decision. We’re listening, have considered the issues, and really do appreciate all of your feedback.

As a company, we strive to make great products and truly value customer input along the way. We’ve learned a lot in the process of releasing these apps and, frankly, we believe we can do better. But, the only way to do this is to focus. So, we made the difficult decision to stop supporting some apps in order to create better ones. We have in no way stopped our investment in mobile and tablets. How-to support for the discontinued apps will continue to be available through our forums. And, in addition to supporting the remaining apps, we’re actively working on new and better products to help the creative process – so we hope you’ll stay tuned for future announcements.

Thanks for taking the time to share your thoughts.


9:59 AM Permalink

Updating your apps is now easier than ever!

Over the last year, we’ve been working hard to improve the experience of installing and updating Adobe applications. While we’ve made good progress, we also realize that a Creative Cloud membership comes with lots of apps, and new versions are coming out frequently. We thought we could do better in how we manage all those updates. So, the team building our Adobe Application Manager has been working hard to address some of your concerns. We’re happy to announce today that a new version of the Adobe Application Manager is available, equipped with an updater! This means its easier to discover, download and install updates for your favorite Adobe applications.

From the updater, we’ll notify you which new updates are available and let you know which installed products are up-to-date. You’ll see a new “Updates” tab that consolidates all the updates, and you can choose to install all of them at once or one-by-one. We hope this makes it simpler for you to stay current with the latest features and bug fixes as we release them in Creative Cloud.

To get the new version, just launch the Adobe Applications Manager and it will self-update. Alternatively, you can download the latest copy here.

We will continue to add more capabilities to the updater and Adobe Application Manager in the future, but your feedback and comments are greatly appreciated — take this survey and let us know what you think!

AAM updater

12:23 PM Permalink

Adobe MAX 2013 – The Creativity Conference


We’re bringing you the ultimate creativity conference, Adobe MAX, taking place in Los Angeles, California on May 4-8, 2013. If you’re new to MAX, it’s a conference that is all about creativity and expressiveness.  MAX brings together designers, developers, video professionals, photographers, and more to exchange creative ideas and inspiration. So if you create, you won’t want to miss MAX. When you’re there, you’ll be amongst industry pros and visionaries, and will learn about the latest technologies, techniques, and strategies for delivering your best creative work.

The icing on the cake? Buy a full conference pass, and you’ll get an annual Adobe Creative Cloud membership!

Be sure to check out the top ten reasons why you should attend Adobe MAX. We hope to see you all there!

6:30 AM Permalink

Creative Spotlight: Ryan Garratt on Adobe Ideas

Recently, Adobe Ideas v2.5 was released on iOS and our fans love it! For over a year now, graphic designer and Touch Apps user Ryan Garratt (@NemesisGraphics) has continued to improve his creative process and creations with each update to Ideas. Excited about the update, Ryan connected with us over Twitter to let us know what he really loves about the update and provided us useful pointers for both rookie and veteran users.

Read on to learn more and be sure to visit our Adobe Touch Apps Facebook and Twitter channels to see his work on display. Also, check out the Adobe TV video after the Q&A to learn more about what’s new in Adobe Ideas v2.5.

Adobe: Have you had a chance to try out the new features in Adobe Ideas v 2.5? Which are your favorites?

Ryan: The update is SUPERB! The addition of the new preset tools is fantastic and the paintbrush is possibly my favorite addition to the arsenal, as I really enjoy how you can vary the strokes to give power lines to work. The paint bucket fill is an absolute genius addition as well. Before it would be a case of coloring and getting a few spots that you had missed, but with the new fill bucket it increases productivity and efficiency. Needless to say, I was really excited when the update came out.

What tips/suggestions do you have for creative individuals thinking about getting into Adobe Ideas?

Enjoy what you do. I recommend having a stylus on hand and find somewhere you can relax. Experiment as well – try different opacity settings and line thickness. It’s all about finding your style!

For Ideas veterans like yourself, what tips and/or techniques can you offer them to improve their creative workflow?

Just enjoy what you’re doing! I absolutely love what i do and think that fuels me to keep creating. Also, keep everything you do, regardless of whether it’s a quick doodle or masterpiece. To look back on and see your journey progress is critical.

Which pairing of the Touch Apps and CS6 products are most instrumental to your creative process and why?

I would have to say Illustrator. I can sketch something roughly on my iPad using Ideas, and after uploading it I can use Illustrator to clean up and tweak everything. The live trace preset is fantastic.

How much of a difference has direct touch input made to your creations?

Immensely! I take my iPad and stylus with me everywhere… just in case the mood to draw strikes me. Uploading to a computer from anywhere makes life extremely easy and 100% more efficient. Its’ been a huge help and boosted my ability and workflow.

Anything else you would like to say?

If you don’t already own any of the Adobe Touch Apps, I strongly recommend getting them. They are enjoyable and easy to use, and not to mention they are very powerful tools for creating. Without them, I don’t think I could draw. I can’t recommend them enough!

11:56 AM Permalink

Get a leg up: Creative Cloud Training now available

At last week’s Create Now live event, we introduced Creative Cloud Training, a rich library of video tutorials from Adobe and industry-leading partners: Kelby Training, video2Brain & Attain. We are excited to announce that Creative Cloud Training is now available to paid members – check out the “Training” link in the Creative Cloud navigation bar.

Creative Cloud Training goes deep on individual products, common techniques, and specific workflows. Some videos go into detail on a single product or set of features within a product. Others show how to use multiple Adobe products to accomplish a specific task like publishing a mobile application or creating a digital magazine for the iPad. The videos are meant to help you be more successful with the projects you’re working on with the bevy of tools available to you in Creative Cloud.

The partners we are working with will provide new editorial content every month. These new videos are available exclusively to Creative Cloud customers for 14 days, before being available on the partner’s site or other 3rd party sites. This means that as a paid Creative Cloud member, you get access to new training content first and essentially for free, since Creative Cloud Training comes at no additional cost to your paid membership. Videos in Creative Cloud Training will always be available, streaming directly from the cloud, so you can come back at any time to resume watching any video. The site is responsive too! It’s easy to watch videos on your phone or tablet when you have some free time.

As of today, English training videos are available. We will be rolling out regionalized training videos starting in January. For our international customers, we encourage you to check out the English library and keep an eye out on this blog for when content will be available in your own language.

We will post regularly on this blog when we add new training titles. Additionally, we have a number of improvements to the searching and filtering capabilities coming soon. We’d love to hear directly from you, including new topics you’d like to see covered each month, so feel free to leave us feedback in our support forum.

We are excited to grow Creative Cloud Training into a destination for fresh and in-depth training content that is right next door to the place you get your tools & services. We encourage you to check out training videos on different topics and covering tools different then those you may regularly use. So hunker down, grab a coffee and watch some videos to learn what is possible with everything provided within Creative Cloud!

9:00 AM Permalink

No App Is an Island

While you may have one favorite Adobe app, I’ll bet you’ve also used them together in combinations: for example, placing a layered Photoshop file in InDesign to take advantage of the flexible Layer Comps feature.

Adobe’s “No App Is an Island” contest challenged participants to describe your own multiple-product workflows. We recently chose the winners, and they’re a great cross-section of how today’s creatives make the most of our software.

For example, Theo Lipfert, an award-winning filmmaker and associate Professor in the School of Film and Photography at Montana State University, demonstrated how he combines Illustrator and After Effects to create animations that can range from simple to sophisticated:

For his video tutorial, Professor Lipfert goes home with the Grand Prize: a year’s subscription to the Creative Cloud.

Another winning how-to, by Howard Pinsky, used Lightroom and Photoshop to create a high-dynamic range photo with rich detail in the shadows and highlights:

The remaining winners are Jason Anderson (“Complete Map-Making Workflow”), Sara Frances (“Photo Effects and Filters”), Mike Gentilini (“Customizable Twitter and Facebook Logo Videos”), Kirk Nelson (“Create Cool Pie Charts”), and Kelly Vaughn (“Acrobat Highlighters that Don’t Require Recognizable Text”). Theo Lipfert was also recognized for two other entries: “Using Lightroom as a CinemaDNG importer for After Effects” and “CinemaDNG Round Tripping Between After Effects and Premiere Pro”.

In the coming year, look for all of the tutorials to appear in several places across Adobe. But in the meantime, anyone interested in cross-product how-to’s should download issue 2 of Adobe SWAPP, a free iPad publication. Every article in issue 2 (created by such experts as Von Glitschka, Ben Willmore, and David Blatner) is a multi-product goldmine.

Thank you to all the contest participants, and a big congratulations to the winners!

11:11 AM Permalink

Creative Cloud for teams

Great news – Creative Cloud is now available for teams and workgroups in companies of all sizes! A team membership includes all the applications and online services you get in a Creative Cloud individual membership, plus centralized license management, 100GB of cloud-based storage per user, and 2 expert service calls per user.

Managing and scaling your software investment is critical in today’s business economy. Creative Cloud for teams allows you to purchase centrally, and use license management tools to assign or add team members, whether inside or outside of your company. What’s more, if one of your team members leaves the company, or moves onto another project, you can simply re-assign their seat to someone else.

Creative Cloud for teams also lets you share files and collaborate closely with colleagues inside or outside of your organization. Get feedback on your latest project, add and view comments, and sync files seamlessly between devices, all while leveraging 100GB of storage per user. Lastly, for those of you looking to solve in-depth product or workflow questions, each member gets two one-on-one, deep-dive support sessions with Adobe product experts. This is above and beyond the free getting-started support offered with an individual membership.

Creative Cloud for teams is available today, and is rolling out gradually throughout our network of resellers worldwide. Check it out and let us know what you think!

10:35 AM Permalink