Adobe Digital Dialogue

Adobe and Swinburne: Partners in Digital Transformation

As a leader in delivering exceptional digital experiences, Adobe is always on the lookout for opportunities to forge our own path of innovation, while supporting and encouraging others to do the same.

March 16, 2017 / Digital Marketing /

Digital maturity in the Travel and Hospitality sector

The travel sector was among the early adopters of digital technology, ensuring it could meet the needs of tech-smart and social-media-savvy travelers.

The one thing to make this year better than the last: Naomi Simson

Get insights from Naomi Simson, founding director of Australian online tech success story RedBalloon and Redii on business productivity.

Pass by procurement pain points with e-signatures

Procuring the right products and services is vital for business success, but for many organisations, purchasing is still mired in administrative overheads and lengthy approvals. Streamlining authorisation processes and improving contract visibility, e-Signature technology creates a user-friendly experience for the procurement team and external vendors.

March 8, 2017 / Digital Marketing /

Digital maturity in the retail sector

There are vast differences between retailers that were born digital and those that started out as bricks-and-mortar stores then added digital as a go-to-market channel.

Defining a hotel’s digital marketing strategy

Customer’s expectations on the digital channels are rising and putting pressure on the hotel brands to respond quickly.