CRM 마케팅을 넘어 당신이 꼭 알아야 할 2020년 CX 예측

2020년 마케터가 주목해야 할 소셜미디어 마케팅 트렌드 5

#AdobeLNYRituals: 어도비 리더들이 성공적인 한 해를 계획하는 방법

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From digital silos to personalised audiences: How to achieve digital maturity

Accordant and nabtrade, NAB’s online investing platform, discuss how they streamlined nabtrade’s business to achieve digital maturity by implementing Adobe Marketing Cloud and Adobe Advertising Cloud

Tame Channels To Deliver Personalised Outcomes, Say Marketers

By taming multiple channels marketers are much better placed to provide their customers with a quality, personalised outcome.

Customer experience is the single most important factor for omnichannel success

It’s no secret that we live in an omnichannel world.

Part 3 – Customer Journey Mapping Workshop

A framework & tools to run a customer experience journey mapping workshop

Part 2 – Customer Journey Mapping Framework

A framework & tools to run a customer experience journey mapping workshop.

Part 1 – The Customer Journey Mapping Approach

A framework & tools to run a customer experience journey mapping workshop

Get your message to your customers across channels

Marketing campaigns can no longer target a single channel. Your customers typically reside across several channel areas so that’s where you need to be.

Adobe Campaign joins forces with Adobe Experience Manager to give great customer experience and drive customer loyalty

Click here to read this article.