Adobe Digital Dialogue

Customer Experience

2018 Digital Trends Report: Why APAC Retailers Are Evolving Their Technology Approach

Leveraging Adobe’s 2018 Digital Retail Trends Report, Scott Rigby explains why a best-of-suite approach to technology delivers the most effective CX.

A look into the future with Adobe Experience Cloud

Click here to read this article.

Adobe Symposium India: Experiences Are The Competitive Differentiator

What makes an amazing customer experience? Adobe Symposium India brought thousands of brands together to talk data, technology, talent and what makes them an experience business.

March 27, 2018 / Customer Experience /

Only urgency and action will prioritise Customer Experience in 2018

Customer Experience (CX) has been a key focus for marketers in recent times, so it’s no surprise that ‘optimising CX’ has been ranked the top marketing priority in 2018.

Adobe Think Tank – The role of people in the future of work

Our working lives have changed dramatically in just a few years. There’s the explosion of technologies such as collaboration tools, cloud computing and automation, for a start. We compete in a global marketplace and are now just as likely to work under contracts than in traditional, full-time positions.

Adobe Asia Pacific Think Tank: The transformation of the work experience

Just as customer experience can drive business performance, employee experience also plays a pivotal role in the wellbeing of an organisation.